11 Mar 2009
| by Anne Cassidy
LONDON - Google has launched a new behavioural targeted advertising system on the search engine...relevant. Google has said that users will have the choice to opt out of the advertising cookie ...
-out choice even if cookies are cleared from the browser. Last week, Google and Microsoft signed up to a new ...
26 Feb 2009
| by Ian Darby
The alcoholic drinks giant, which owns brands including Smirnoff, Guinness and Baileys, is looking to expand its search marketing efforts following Google's decision to relax its ban on promoting "hard ...
that Diageo's search marketing spend has been minimal because of the Google ban, Isobar, the Aegis digital ...
05 Feb 2009
| by Hadassah Nymark
,000 references on the search engine Google in the first full day of activity. CBS Outdoor cross-track projection ...
10 Oct 2008
| by Amanda Phillips, Proximity London
with the brand. Google is the obvious
example, but First Direct and BA also do many things well. The best ...
insurance quote from a company because that brand came up
first on Google, or because it's one ...
10 Oct 2008
| by Gavin Wheeler, WDMP
, Amazon reviews, eBay ratings, search engines,
Google and more. With access to such feedback, who ...
10 Oct 2008
to a shift in the business landscape that sees clients bypassing DM
to go direct to Microsoft or Google ...
, scan the barcode and Google it to see
where it's cheapest." Another area where digital ...
13 Jun 2008
Google is on the hunt for a DM agency for its UK business-to-business work. The company wants
14 Dec 2007
Despite a reluctance to accept this award, Google has evolved into the definition of the modern...Google didn't want this award. Not because it doesn't value the praise
its successes garner; nor ...
later). No,
Google didn't want to be Campaign's Medium of the Year because, in the
rather terse words of a Google press officer: "Google is a search
engine, not a medium." But we beg to differ ...
14 Dec 2007
| by John Tylee
commercial team. But Bebo
also sank money into its own advertising models. Google continued to
dominate ...
31 Aug 2007
, and search engine accreditation from Google or Microsoft.