Unilever tops 2012 Marketing Society Awards nominations
01 May 2012 | by Kim Benjamin
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Ocado's Jason Gissing on Bullingdon Club, Jeff Bezos and being 'shot at'
11 May 2012 | by Matt Chapman
HQ, Google's Mountain View offices in Palo Alto. He sees it as a chance to soak up the internet ... ,' he says. Food retailing of the future Hobnobbing with Google execs seems appropriate given how ...
Mobile adspend soars 157% as FMCG and retail brands follow consumers
20 Mar 2012 | by Sarah Shearman
Shearman on Twitter @Shearmans 2011 Total Mobile Ad Spend Breakdown {"dataSourceUrl":"//docs.google.com/spreadsheet/tq?key=0Aoq-fbohKJtSdEY4bXp2QnFLTmlpYnhSOHdoWnR3QUE {"dataSourceUrl":"//docs.google ...
Procter & Gamble, Heineken and Diageo: who wins and who loses in direct brand deals with Facebook?
06 Mar 2012 | by Adam Woods
houses of the 1980s onwards to Google today. "Facebook has changed so much in just a few years," says ... Facebook into line with other media powerhouses, such as ITV and Google, but while Facebook is riding high ... well that its traffic can go as quickly as it came, particularly with platforms such as Google+ gaining ...
Does funding innovation come before protecting marketing jobs? The Marketing Society Forum
01 Mar 2012
. Take Google's expanding suite of tools. Marketing is not required to add a further 'brand ...
Weighing up Twitter's branded adventure
17 Feb 2012 | by Sarah Shearman
, but they are such different platforms; I do not think that Facebook or Google+ will feel remotely threatened by this ...
Top trends for marketers from CES 2012
18 Jan 2012 | by Eric Bader, president and chief strategy officer, worldwide, Initiative
with people from Google and Facebook at the event. 'Connectivity changes (everything) completely,' said ...
What niche social networks can do for your brand
25 Nov 2011 | by Sarah Shearman
content to the Facebook, Twitter and Google+ platforms, and others,' says Cussan. He explains that Ning ... , Google and Yahoo! log-ins. Since its launch in April 2009, it has acquired more than 8400 fans ...
Hall of Fame shortlists finalised and deadline extended
09 Sep 2011 | by Staff
Blue Rubicon BSkyB Dare Dunnhumby Facebook Fallon Google MediaCom Metro Mother Specific Media Spotify ...
Andrew Walmsley on Digital: The future is cheap
27 Jul 2011 | by Andew Walmsley
. Trend one The cloud. Now, email and document-sharing can be sourced from Google, without all the expense ... rule, all these trends involve using the internet to simplify the way we use our computers. - Google ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
