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Audi's new marketing boss Dominic Chambers on keeping the brand in the fast lane

-system and Google Earth-powered satnav. Cinema ads are running throughout 'Oscar season', at films including ...

Mercedes-Benz seeks younger appeal through social media

model in Google Streetview. Last week, at the Consumer Electronics Show in Las Vegas, Mercedes-Benz showcased technology which will enable users to access Facebook, Google and Yelp from their dashboards ...

Honda launches interactive online film for 2012 Civic

The 360-degree video lets viewers explore the unknown by clicking on a specific area, using an on-screen arrow. Inspired by Google's Street View experience, the 'Off The Grid' film, aims to take users to new places that they would never get to see otherwise, such as an Alsakan ice cave and an underwater art ...

AMV BBDO puts Mercedes on the map in chilling tale

to do something completely different. Google Maps is a fascinating, inherently "first person ... " of the campaign while in Los Angeles, we were captured by the Google camera car twice. Paul Knott and Tim ...

From DM Bulletin to Data and Direct Bulletin

that allow for other ways of audience targeting than time, interests and regions. Google has developed ...

CoolBrands: How to capture the essence of cool

be one of the most overused words in marketing, but both Google and Chanel, for example, appeal to very ... accounting for four of the top 10, with BlackBerry (6), Google (7) and YouTube (10) all making the grade ... /Telecommunications 7 Google Online 8 Ferrari Automotive/Cars 9 Nike Sportswear ...

Ford signs up to Microsoft's new ad format

on Google+ with a competition to win a copy of the rallying console game 'Dirt'. ...

Hall of Fame shortlists finalised and deadline extended

Blue Rubicon BSkyB Dare Dunnhumby Facebook Fallon Google MediaCom Metro Mother Specific Media Spotify ...

School Reports 2011: Glue Isobar

good reputation in the digital industry. Work for Google Chrome, The Sun and VisitSweden was strong ... , as well as Eristoff and Codemasters' integrated accounts. The Green Party, Toyota, Google, The Sun ...

Sovereign debt crisis lowers global brand values, report claims

, technology and electronics brands such as Google, Apple and Microsoft, all increased in value, with Apple ... Domicile 2011 Value Sep-11 Jan-11 ($bn) 1 1 Google US ...

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