Unilever tops 2012 Marketing Society Awards nominations
01 May 2012 | by Kim Benjamin
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Burberry boosts digital approach with interactive campaign
29 May 2012 | by Nicola Clark
For the first time, consumers will be able to purchase its autumn-winter collection directly through a campaign gallery and short films on Burberry.com. The campaign will also run across digital platforms including Facebook, Twitter, Google+, Instagram and Pinterest. The news follows the launch ...
Private View: Robert Campbell and Arnell Vaughan
04 Aug 2011
of five mobile phones on that shoot, although still no Google. While I think it is good to give ...
Cannes Lions Festival 2011: The Brands at Cannes
08 Jul 2011 | by Noelle McElhatton
ad agency executives and those latest fans of Cannes, the major technology companies Google, Facebook ... , Twitter and Google attended the event in force - could be to the detriment of agencies. As Heineken ... -advertising deal with Google, speakers warned agencies that their place in the world needs to be reaffirmed ...
Nike connects global runners via 'Ekiden' social contest
25 Jan 2011 | by David Blecken
Miller Interactive copywriter Takayuki Rokutan Ads by Google Campaign Asia-Pacific ...
What Next in Digital?
28 Jun 2010 | by Suzanne Bidlake
, agencies are now just one part of the picture in the digital sphere. Giants such as Google and Facebook ...
The Social Experience Economy
25 Jun 2010 | by Matt Dyke and Kevin Sutherland, AnalogFolk
is Facebook, which recently overtook Google to become the most-visited site in the US and is fast approaching ... struggle for ad budgets is on the horizon between Google and Facebook, or rather the currency of hyperlinks ...
Digital's future is in the past
25 Jun 2010 | by Richard Baker, Howard Scott and Mark Johnson, Sequence
almost as much as they do Google UK. And they're not just using computers. The GSM Association found ... .57 million unique visitors to Google UK mobile sites. Brand owners have welcomed the new platforms ...
A newly converged world
25 Jun 2010 | by Damian Ferrar and Katie Streten, Imagination
What's around the corner? If you really want to know the answer to that question, all you have to do nowadays is flick on your mobile phone and use Google Maps or Foursquare or Sekai Camera, or indeed any of the social tagging available on smartphones. At the touch of a button, they all offer any ...
Confessions of an internet adman
25 Jun 2010 | by Norm Johnston, Mindshare
and Google are all investing in various hardware, software and partnership models. Will this future TV ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
