Bing launches in UK today
13 Nov 2009 | by Sara Kimberley
Google, Bing will also have a different image on its homepage every day, reflecting events or news ...
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Omnicom strengthens Google ties with global partnership
15 Jul 2010 | by Mark Banham
giant Google today (15 July)....of display ads for its clients, which include PepsiCo, McDonald's, Apple and Sony, on Google sites over the next few years. In exchange, Google will work to create a "global trading desk" that will allow the advertising network to help Omnicom purchase ads more easily on Google s ad exchange. The internet firm ...
UK internet display spend set to record its first fall in 2009
14 Apr 2009 | by Arif Durrani
and classified ads. Meanwhile, revenue generated by the search sector, dominated by Google in the UK, is expected ...
Insider's Guide: Wired
01 Apr 2009 | by Staff
with our mid-morning coffee and Google's Street View at lunchtime. In the evenings, we are addicted ...
Generation Free has implications for all companies
25 Mar 2009 | by Steve Barrett
as free papers, Google, Wikipedia, Spotify, Skype, Flickr, iPlayer and Facebook are their modus operandi ...
Google unveils behavioural targeting product
25 Mar 2009 | by Elliot Muscat
Google's decision to launch a behavioural ad targeting programme is an indication of how...Channel: Internet-based advertising Owner: Google What's happened?: Ad targeting scheme has launched The "interest-based advertising" product enables advertisers to target users across Google ... audience segments, which can significantly improve the impact of behavioural targeting. However, Google ...
Will Twitter become a commercial success?
11 Mar 2009 | by Staff
questions were being asked of Google, asking whether it had the scale to capture a viable share of the search market. I'm not suggesting Twitter will become as big as Google, but it can make money through ... multiple income streams, but needs to apply Google-like commercial rigour to monetise traffic and consumer ...
Now is the time to tap into the Generation G zeitgeist
03 Mar 2009 | by Sue Unerman
in the natural search listings on Google so more people end up there means the more links you can get ...
Future's John Gower's heart is in San Francisco
03 Mar 2009 | by Staff
Google to Apple. It's where we discover new ways of cross-pollinating content across media channels ...
Time for online firms to help secure quality content for TV
05 Feb 2009 | by Tess Alps
in the concept of a tax on internet companies. Without wishing to gang up on Google, one can't fail to spot ... editorial media drives into Google's arms. The internet affiliate system ensures that any online ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
