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Think BR: How can brands harness the power of NFC?

adoption of contactless cards and their partnership with Orange to launch an NFC wallet phone. Google announced Google Wallet last year to much fanfare but the platform is reliant on partnerships with banks ...

Trading places: this week's people moves

from 1 November, until a permanent chief executive has been appointed. (Media Week) Google ... Matt Brittin who has been promoted to a senior European role. The reshuffle of senior Google executives has been prompted by the promotion of Philipp Schindler , Google s current vice ...

From DM Bulletin to Data and Direct Bulletin

that allow for other ways of audience targeting than time, interests and regions. Google has developed ...

Hall of Fame shortlists finalised and deadline extended

Blue Rubicon BSkyB Dare Dunnhumby Facebook Fallon Google MediaCom Metro Mother Specific Media Spotify ...

Mobile price comparison and search growing rapidly

by a massive 350% in 2010, and that Google mobile PPC traffic is now twice as large as Bing s entire UK PPC. In addition, Google s Android is bridging the gap to Apple s iPhone in the UK, in terms ...

AOL buys Goviral for £61m

AOL has tried to position itself away from newer internet properties, such as Facebook and Google, by expanding its content offering with recent acquisitions, including TechCrunch and About.me, bought during 2010, and the launch of MyDaily . AOL is handing over an initial $74.1m ($46.7m), and a further ...

Google film thanks its advertisers

Digital agency AKQA San Francisco has created a video for Google to thank its advertisers...of advertisers beamed by laser onto the moon. Google wants advertisers to submit their own success stories to be featured on its anniversary website. Last week Google failed in its attempt to buy retail website ...

Google puts money behind wind power

Google has signed an agreement to invest in offshore wind power in a move that diversifies its core...Google will invest in Atlantic Wind Connection (AWC), which is developing a backbone of power hubs ... invested in the project, but the total investment from Google and other companies is $5bn ( 3.4bn). Google wrote in a blog post that investing in renewable energy "makes good business sense". It said ...

Google takes on Skype with launch of low-cost phone calls

Google has added a low-cost telephone call feature to Gmail, allowing users to call people directly...The move puts Google in direct rivalry with Skype, which also allows users to call telephones from their computers at low rates, as well as communicate with other Skype users online. Google said that it would ... to wait longer. Robin Schriebman, software engineer at Google, wrote on the company s blog: "We ve been ...

CREATIVE STRATEGY: Three makes the '80s dull. Quite an achievement.

faster internet speeds, i.e., less frustration when you're googling or facebooking on the move. How much ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.