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Tete-a-tete at Cannes with Sir Martin Sorrell
27 Jun 2008 | by Bindu Nair Maitra
, the threat from Google and the prospects for India..... But these are going to be testing times. On the Google threat: poaching talent and business from the holding companies, etc In order to reach the big budgets, companies such as Google will consider going direct to clients. In our business with Google, we buy about $900 million of search, which is about 5 ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
