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Google breaks $100bn brand value threshold

LONDON - Google has become the world's first $100bn-brand, according to the latest BrandZ survey.

Google gaffe forces launch

Google suffered a PR setback last week when it was forced to launch its new web browser earlier...Google Chrome is the company's first internet browser and was designed to make surfing the web faster and simpler. It was due to launch on 3 September but the launch was pushed forward to 2 ... , a PR manager on Google's UK team, said: 'We thought our computer scientists could do the product ...

Google expands its horizons

Seemingly not content with its domination of search on the internet, Google is now turning its ... ) this year to EUR9.1bn (£6.2bn) by 2010, according to JupiterResearch. And Google, which is already ... search,' he adds. Broader proposition Google and Vodafone will work together on promotional ...

Google hires first head of marketing for Google+ in EMEA

Google has appointed Cristian Cussen, former Myspace director content and marketing, as its head...Cussen joins Google from Ning, the customised social network building business. He joined ... next Monday (30 April) and will be based in Google's Central St Giles office in London. Google has ... shortly after Google launched its first advertising push for Google+ in the UK , with a TV and digital ...

Google gets into price comparison

Google's purchase of BeatThatQuote is set to shake up the price-comparison arena....after Google bought it for a cool 37.7m. The acquisition raised eyebrows, not only because Google ... , but also because it revealed Google's intentions for the comparison website market. Google plans to run ... the right financial products and save money,' says a Google spokesman. Dominant brands The search ...

Bite director transfers to Google

Google has snapped up Bite associate director Annette Ryszkowska to fill a newly-created post...Ryszkowska will take up the Google Enterprise head of comms post at the end of the summer. She ... advisor to ex-Conservative leader Michael Howard who joined Google in November 2005. Google Enterprise ... countries and continents including Cisco. Google confirmed her appointment but declined to comment further ...

Google releases Chrome for mobile

Google has launched a smartphone and tablet version of Chrome for Android devices, to boost...at Google, wrote on the company's blog that like the Chrome for desktop, the mobile version is focused ... and sync bookmarks. Users can also swipe through web pages using touch-screen technology. Google Chrome launched in 2008. During the past year Google has heavily marketed the product to consumers. At the end ...

Google to enable music downloads

LONDON - Google is reportedly set to enter the competitive music downloads market this year...The Google music service will integrate music links into search results, giving consumers ... record labels a share of ad revenue. Google already has global agreements with the music labels to let ... from ads. Google would not comment on its plans for the service, which is also expected to roll out ...

Google unveils Android 2.3

Google today released the latest 2.3 version of its Android smartphone platform, dubbed Gingerbread...marketing displays, such as movie posters. Andy Rubin, vice president for engineering at Google, said ... the Android operating system. Google yesterday failed to secure retail search site Groupon , and is now ...

Google 'Jamal Edwards' by BBH

Google continues its "the web is what you make of it" campaign with its latest spot featuring Jamal

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.