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The agency has created an iPhone app and Facebook widget which invites users to participate in challenges which give an insight into a Royal Navy career. After each challenge the player is presented with video footage showing the impact of their decisions in the task. Once completed, their score ...
View the full versions of the agency new business leagues published in Campaign magazine last year....Each week, Campaign magazine publishes the top ten agency business rankings for: creative media direct marketing digital In the attached table above, we publish the entire leagues, including agencies further down the lists. The table shows the cumulative totals for new business wins ...
The four executions will appear on specially selected digital poster sites, online and in print. The creative work was produced on a pro-bono basis by the WPP agency Blue Hive, supported by the award-winning photographer James Day and the retoucher Dennis Tuffnell. More than 20 digital 48-sheet sites were donated ...
; mso-bidi-language:#0400;} The campaign was created by CLM BBDO, which is the lead agency ...
government body, the Digital Radio Delivery Group, which will drive digital switchover.
LONDON - The Department for Children, Schools and Families has appointed a range of agencies...The other successful agencies are Lean Mean Fighting Machine for digital communications; Band Brown for PR; and Drum for sponsorship. The appointments follow a series of competitive pitches managed ... to encourage more young people to study languages post-14 at GCSE and equivalent level. The winning agencies ...
Trevor Beattie, chair of Outdoor jury GOVERNMENT - DIGITAL WINNER Title: Cyberbullying ... of interactive services: Michael Smith Campaign manager: Chris Williams Agency: Profero Creative director ... : Army Recruiting Marketing director: Mark Bainbridge Agency: Publicis Modem Creative director: David ...
The Scottish Government has retained MediaCom Scotland to handle its £68m media planning and buying...The agency held on to the business following a pitch against regional agencies including BZO ... Williams, head of marketing at the Scottish Government, was delayed, having been originally scheduled ... be effective from 4 December and run for an initial period of 16 months. Work for further government bodies may ...
, as the government seeks members for its advertising advisory committee, which helps the government develop new...The government is the second biggest advertiser in the country, spending £138.2m on advertising ... the government develop advertising and media in a way that ensures best value for taxpayers. Successful applicants will be expected to advise on the selection of advertising agencies and take forward work relating ...
LONDON - Last week, the government published its 'Digital Britain' report. This set out a wide...loan and accessing health services will be done through a single online portal. In short, government ... , the government wants to use direct marketing and skills training. The strategy has been welcomed by marketers. Dave Katz, head of trading at media agency MPG, says the online push is 'fundamentally necessary ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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