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The mouthpiece for the UK's offshore oil and gas industry is on the hunt for agency support, amid...Oil Gas UK, the industry's trade association, is inviting shortlisted agencies to pitch next ... choices in relation to the industry'. It also asks for agencies to come up with suggestions on how ... focused on more targeted groups including the Government and media. 'It's very important that people ...
Advertisers have warned that the Government's new alcohol strategy, which sets out a plan to ensure...The strategy, which was published last week by the Home Office , led the news bulletins with its plan to introduce a minimum pricing regime and consult on whether to ban two-for-one promotions to combat binge drinking. It also revealed a desire on the part of Government to tighten the rules ...
Shell is looking to appoint an additional boutique advertising agency to work alongside its long...The agency would be expected to work on ad hoc global projects. It is understood that Shell ... for the account. Shell is one of JWT s flagship global accounts. In June 2010, the agency produced a TV ... split between the two WPP agencies MediaCom and Maxus, with the former handling the 7 million UK ...
call for clients to increase agency payments led the agenda at Wednesday's ISBA Conference at Lord...Dan Cobley, the vice-president and managing director of Google UK, urged advertisers to ask if their agencies "are doing enough" to help them get the most out of digital and to ensure agencies are investing sufficiently in tools and planning. Cobley said: "Are you paying them (agencies) fairly for that ...
What agencies and clients can do to ensure compliance....environment. Thankfully, the UK Government has chosen a pragmatic approach, recognising that data ... , and the UK Government has been working in partnership with industry and browser manufacturers to deliver what ... pages. If you're an agency or advertiser, you should ensure your data partners are involved. If you want ...
Experiential campaigns will be governed by a new code, as part of a plan to strengthen self.... Coca-Cola Great Britain welcomed the launch and said it would require all its marketing agencies ...
to demonstrate greater "transparency" to consumers to help prevent further government regulation....to collaborate and take effective self-regulatory action. "The government is prepared to seek partnership ... "demonstrate a genuine preparedness" to cooperate with the government with regards to advertising and marketing ... -commerce. It will be a while before we get clarity in this area, but in the meantime advertisers and agencies alike ...
over the future of the agency mounts....Communications-owned agency. A Rolls-Royce spokesman denied that the move had come as a result of recent high ... in-house and no longer require external support. This is no reflection on the agency, with which ... director of UK government relations, while former BT comms head Peter Morgan took the firm s top comms job ...
brands and government aimed at investigating commercialism....with young people and take action on the findings. Government appoints an independent champion to manage a dialogue between Government and big brands, to further this debate. The ASA said it would "take ... my brand. There is a problem there, and actually government can do something it can legislate ...
The British Poultry Council (BPC) has brought in agency support to raise awareness of the poultry...The BPC has chosen Hanover to provide integrated comms advice across both public affairs and public relations. This is the BPC s first corporate comms agency appointment as it seeks to raise awareness of the poultry industry s value as an essential part of UK agriculture and food production. BPC chairman John ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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