Government focuses on growth in new cross-Whitehall marketing strategy
22 May 2012 | by Gemma Charles
The government is to make ad campaigns aimed at stimulating growth a key part of the first cross-Whitehall communications plan.
Search results for Government
Search filters:
By Channel
-
Ad campaign
Click 
to remove filters
Add Search Filters:
By Publication
- brandrepublic.com (1)
- campaignlive.co.uk (12)
- Campaign Work (2)
- marketingmagazine.co.uk (5)
By Channel
- Cinema campaign (1)
- Digital Media campaign (1)
- DM campaign (1)
- Magazine campaign (2)
- National Press campaign (3)
- More...
- Outdoor campaign (1)
- Radio campaign (1)
- Television campaign (2)
- Less...
By Industry Sector
- Agencies (4)
- Fashion / Clothing (1)
- Government / Non-Profit (20)
- Media / Entertainment (4)
- Travel / Leisure (1)
Government readies £120m media buying review in marketing shake-up
22 May 2012 | by Maisie McCabe
The Government is preparing to review its media buying business, currently handled by WPP's M4C and expected to be worth in the region of £120m next year, as part of a shake-up in its approach to its marketing activities.
Government returns to shock tactics in latest anti-smoking ad
31 Mar 2012 | by Gemma Charles
The government is rolling out a new hard-hitting anti-smoking campaign, highlighting the dangers of passive smoke in cars and in the home.
Government kicks off £11m workplace pensions campaign
23 Jan 2012 | by Sara Kimberley
The Department for Work and Pensions is launching an £11m ad campaign to inform the public about the impending arrival of its automatic enrolment workplace pension scheme.
Department for Communities and Local Government 'fire kills' by RKCR/Y&R
24 Oct 2011
The Government is encouraging people to test their smoke alarms when they reset their clocks next weekend.
Government ties smoke alarm warning to clocks change
21 Oct 2011 | by Sara Kimberley
The Government is encouraging people to test their smoke alarms when they reset their clocks next weekend, with a new campaign created by RKCR/Y&R and Radium Audio.
Government blocks move for alcohol ad ban
17 Mar 2011 | by Our Parliamentary correspondent
The Government has blocked demands from doctors and health pressure groups for a crackdown on alcohol ads.
Government considers central marketing department
22 Feb 2011 | by Gemma Charles
A radical centralisation of the marketing function across the government and its executive agencies is being considered in the Cabinet Office's communications review.
Government seeks 'Fire kills' campaign support from B&Q and Homebase
02 Dec 2010 | by Daniel Farey-Jones
DIY retailers B&Q and Homebase are among brands set to be approached by the government to help deliver a fire prevention campaign.
Campaign Big Awards 2010: Government winners
28 Oct 2010
View all of the winning campaigns from the Government category.
Additional Information
Campaign Jobs
- Business Research Director Lipton Fleming £45000 - £55000 per annum + benefits, London
- Marketing Communications Manager Stopgap £30000 - £35000 per annum, South East England
- Office Manager Stonor £25 - £30,000, West End
- Brand Marketing Officer Stopgap £25500 per annum, London
- Direct Marketing Officer Multiple Sclerosis Society £26,696 - £30,759 + excellent benefits, London
Most viewed
- Campaign Viral Chart: Nike interactive ad nets first place
- Mindshare retains Unilever media buying in the US
- Sorrell says Adam & Eve acquisition 'shows DDB needed some help'
- National Trust launches Wallace and Gromit ads
- Kellogg's Rice Krispies Squares launches 3D ad
- Co-op appoints Leo Burnett to £50m ad account
Most commented
Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
