P&G replaces Government as UK's biggest advertising spender
04 Jan 2011 | by Gemma Charles
Procter & Gamble is now the UK's biggest spender on advertising, following a 47% fall in COI spend.
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Should the Government scrap hotel star ratings?
27 Jan 2011 | by Loulla-Mae Eleftheriou-Smith
The Department for Culture, Media and Sport (DCMS) is expected to raise the idea of scrapping the UK's star-ratings system for hotels in favour of consumer-led reviews next month, but the tourism industry is divided.
Impacts of the Coalition Government on Localism
19 Jul 2010 | by Future Foundation
The Coalition's Programme for Government contains some powerful implications for local communities. We present here The Future Foundation's view on what these political shifts will mean for businesses.
Tesco swift to fall in with government plans on alcohol pricing
21 May 2010 | by Joe Thomas
LONDON - Tesco has come out in favour of the coalition government's plans to introduce minimum pricing on alcohol.
Public View - Did the Government's latest ad for road safety have an impact?
08 Mar 2010
The soundtrack for the Department for Transport's latest Think campaign tv ad was one of the strongest elements of the campaign according to this weeks public opinion poll.
Should the government or companies take responsibility for climate change?
22 May 2008 | by Vox pop
Consumers are calling on brands, rather than governments, to take responsibility for reducing the impact of climate change, according to a global study by Havas Media. However when Brand Republic took to the streets it found quite a different picture. Here you can see a short video on who the public...
How effective will the Government's anti-obesity campaign be?
31 Jan 2008 | by Vox pop
The Government has ordered a £75m advertising campaign in an attempt to tackle the obesity crisis, but how effective do the public think it will be? Here you can see a short video on what people think about the campaign and what they believe is the best way to tackle obesity.
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
