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Out-of-town retailers and betting brands escape Portas clampdown

Out-of-town retailers and betting brands have avoided a clampdown by the Government after...Grant Shapps, minister for housing and local government confirmed ministers have accepted the vast majority of Portas's recommendations , but stopped short of imposing secretary of state "exceptional sign ... by retail guru Portas. In addition, the Government has also announced a multimillion-pound, high ...

Tesco embarks on hiring spree to boost customer service

creation comes after Tesco attracted controversy about its participation in the Government's welfare ... on the Jobcentre Plus site after an IT fault and the advert was for a placement under a government work ...

Industry bodies unite for experiential marketing code

Experiential campaigns will be governed by a new code, as part of a plan to strengthen self

Should the Government scrap hotel star ratings?

The Department for Culture, Media and Sport (DCMS) is expected to raise the idea of scrapping the UK's star-ratings system for hotels in favour of consumer-led reviews next month, but the tourism industry is divided.

Think BR: The Olympics are coming... so sling yer 'ook

an Advance Notice ( if you missed it, it s available on the London 2012 website ). The Government ...

COI confirms 'at least 50%' cuts in Government adspend

agencies that Government advertising expenditure could fall "by at least 50%" during this financial year..., as part of the anticipated swingeing cuts under the new Coalition Government . In a letter dated 2 June ... 40m on digital, according to the COI's annual report. The Government has previously stated ... outlines the definitions of essential marketing as: Where the government has a duty to provide ...

 

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.