Media Bitch's Diary 23 February
23 Feb 2012 | by Media Bitch
. Sitting within a stiletto throw of the table hosted by Arcadia boss and government retail czar Philip ...
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Mars kicks off its Euro 2012 ad campaign
16 Apr 2012 | by John Reynolds
of the Football Association (FA), the sport's governing body, having signed a five-year deal in 2009. Follow ...
VisitBritain and DCMS in £25m global tourism push
09 Feb 2012 | by Loulla-Mae Eleftheriou-Smith
The drive is part of DCMS's 'Great' campaign, which aims to drive 4.6 million extra visitors to Britain over that period, which the Government hopes will create an additional 2.3bn in visitor spend. VisitBritain and DCMS have partnered with MediaCom to create the global TV, outdoor and digital campaign, which ...
McCain ends commercial partnership with UK Athletics
11 Jan 2012 | by John Reynolds
Athletics when it ends in 2013, handing a blow to the sport's governing body....McCain is the grassroots sponsor of UK Athletics and headline sponsor of the UK Challenge Series, a key domestic competition. The company signed the deal with UK Athletics in 2008 and it is understood to be worth around 1m a year to the governing body. The move is surprising given that London ...
TfL excludes payday loan companies from big money sponsorships
09 Jan 2012 | by Maisie McCabe
companies and said taking a stand against them would "send a strong message to the Government that we need ...
Virgin Money confirms two-year Newcastle United sponsorship deal
05 Jan 2012 | by John Reynolds
with the club just days before the Government-owned bank was sold to Richard Branson's Virgin Money ...
Outdoor ad revenue up 1.1% in third quarter
02 Nov 2011 | by Mark Banham
, retail, government, clothing and business and industrial. Digital out-of-home revenues were up 29 ...
My Media Week: Zoe Osmond
13 Sep 2011 | by Hayley Pinkerfield
foray to the gym (soooo boring!) and then back for a finance council. Charity governance is a fine ...
Aegis Group's pre-tax profits rise 41% in H1
25 Aug 2011 | by Maisie McCabe
, Hiscox, Monarch, Mini, the Scottish Government and Tourism Ireland". The London-based Aegis Group ...
UM London wins Statoil UK activity
08 Jun 2011 | by Oliver Luft
to target an "informed elite" audience of business leaders, Government ministers and senior civil servants ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
