Unilever's Paul Polman on why 'advertising' means nothing to him, plus his vision for magic, not metrics
10 May 2012 | by Rachel Barnes
, followed by phone calls with US government representatives to talk about the upcoming G8 summit, before ...
Search results for Government
Search filters:
By Industry Sector
-
Food & Drink
Click 
to remove filters
Add Search Filters:
By Date
By Publication
- brandrepublic.com (268)
- Campaign (364)
- campaignlive.co.uk (30)
- Campaign Work (2)
- Marketing (520)
- marketingmagazine.co.uk (196)
- mediaweek.co.uk (3)
- Media Week (1)
- prweek.com (8)
By Channel
- Ad campaign (13)
- Agency (19)
- Digital marketing (109)
- Direct Marketing (62)
- Marketing (1300)
- More...
- Media (190)
- New Business (7)
- PR (1)
- Public Relations (44)
- Research & Data (23)
- Less...
By Industry Sector
- Alcohol (84)
- Confectionery (50)
- Grocery Food (692)
- Soft Drinks (553)
AA argues against alcohol ad ban
24 May 2012 | by Our Parliamentary correspondent
The committee, which has launched an inquiry into the Government's alcohol strategy, is considering "marketing bans" and the impact of marketing, particularly among children and young people. Although a minimum unit price for alcohol was the Government's main proposal, the ad industry is worried ...
ISBA president Woods: Marketers must shape online regulation
02 May 2012 | by Alex Brownsell
to demonstrate greater "transparency" to consumers to help prevent further government regulation....to collaborate and take effective self-regulatory action. "The government is prepared to seek partnership ... "demonstrate a genuine preparedness" to cooperate with the government with regards to advertising and marketing ...
Pepsi unveils first global campaign
01 May 2012 | by Loulla-Mae Eleftheriou-Smith
'Live for Now' as the brand s "central governing idea". The first part of the 'Pepsi Pulse' drive ...
First tobacco, now alcohol?
27 Apr 2012 | by Gemma Charles
-premises campaign, under the Public Health Responsibility Deal agreed by the government and the alcohol industry ... . However, the announcement of this initiative was made on the same day as that detailing the government ... by the discussion about plain packaging. 'The government has stated its direction within the recently published ...
The truth about youth: Do you know Generation Z?
20 Apr 2012 | by Loulla-Mae Eleftheriou-Smith
Once again, it seems that marketing is to blame for the nation's ills. 'Aggressive marketing' was cited as one of the causes of last August's riots by a government-commissioned report, released earlier this month. It highlighted the role of consumerism in making young people feel pressured to own the latest ...
Government warned on reliance on food industry in obesity fight
20 Apr 2012 | by Sara Luker
The Government must not rely on food industry partnerships to fight obesity, say comms...-obesity campaign , the PRWeek podcast looked at the Government s PR efforts to encourage healthy eating. Mike ... levels. Most of the Colleges criticism of the Government s efforts to fight obesity focused on its ... were needed and that the Government must not rely on its food industry links. If the Government ...
ISBA slams doctors for 'abdicating responsibility' in obesity debate
16 Apr 2012 | by Arif Durrani
together as a society. And that is what we are doing by working with Government to reinforce better behaviour, better diets and a more active lifestyle. "Doctors negative attitude to the Government ... . The last government imposed a food testing regime based on fat, sugar and salt, yet failed to say how ...
Mars kicks off its Euro 2012 ad campaign
16 Apr 2012 | by John Reynolds
of the Football Association (FA), the sport's governing body, having signed a five-year deal in 2009. Follow ...
John Smith's creates responsible drinking campaign around Grand National
11 Apr 2012 | by Loulla-Mae Eleftheriou-Smith
products, stating that the campaign messaging is not due to any Government requirements. The brewer said ...
Additional Information
Campaign Jobs
- Digital Sr. Creative Director Wunderman , Beijing
- Creative Director, Copy Base Wunderman , Shanghai
- Creative Director - Art Base Wunderman , Shanghai
- Creative Director - Digital Wunderman , Beijing & Shanghai
- Regional Online / Ecommerce Managers - HK & Asia Initiative Recruitment Attractive Total Package, Hong Kong and Asia Pacific
Highest rated
Most viewed
- Campaign Viral Chart: Nike interactive ad nets first place
- Mindshare retains Unilever media buying in the US
- Sorrell says Adam & Eve acquisition 'shows DDB needed some help'
- National Trust launches Wallace and Gromit ads
- Kellogg's Rice Krispies Squares launches 3D ad
- Co-op appoints Leo Burnett to £50m ad account
Most commented
Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
