Search results for Government

Showing 1 - 10 of 12 results

Sort results by: date | relevance

1 2
Next »

Search filters:

By Date

  • 1996 Remove filter

By Channel

  • Direct Marketing Remove filter

Click remove filters icon to remove filters

Clear this search

Add Search Filters:

By Publication

MARKETING MIX: SOAP BOX; Agencies should hold on to their talent or lose it

07 Nov 1996 | by SIMON RHIND-TUTT

to the government s Investors in People scheme, which helps build a training and development scheme to match ...

ADVERTISING & PROMOTION: BRIEFS

17 Oct 1996

governments. Golden opportunity Scottish Courage is starting a six-month TV campaign in Scotland ...

THIS WEEK: PO aim to slash direct mail rate

19 Sep 1996 | by KEN GOFTON

. The government has lifted the Royal Mail s monopoly for a month during the current strike action. The Post ...

THIS WEEK: DVLA’s envy mailshot is banned

05 Sep 1996

for ads by a government department....The Driving Vehicle Licensing Agency (DVLA) has been forced to pull a mailshot to the nation s 20 million car owners after complaints about the use of envy, one of the seven deadly sins, as the theme for ads by a government department. The ad, using the line You know how envious people ...

THIS WEEK: Advertisers hit back at strikes

08 Aug 1996 | by KAREN DEMPSEY AND HARRIET MARSH

the government removed its monopoly....the government removed its monopoly. Both the postal workers strike and action by London s Tube drivers ... or three weeks following the government s relaxation of the Royal Mail s monopoly on letter delivery ...

THIS WEEK: Goldsmith mails party manifesto

25 Jul 1996

Sir James Goldsmith s Referendum Party began a direct mail campaign outlining his stance on Europe to three million homes this week, the start of a pounds 20m marketing push for the party. The document, entitled Who governs Britain - Westminster or Brussels? , is based on a speech Goldsmith made ...

NEWS: McCanns nets Govt smartcard scheme to end benefit fraud

24 May 1996

sceptical public the Government s controversial new scheme to pay benefits by credit card....McCann-Erickson Manchester has scooped the three-year-long pounds 6 million task of selling to a sceptical public the Government s controversial new scheme to pay benefits by credit card. Under the plan, order books and giros will give way to a new plastic smartcard, which claimants can use at post ...

BELOW-THE-LINE: Postal strike threat prompts DMA action

23 May 1996 | by CONOR DIGNAM

postal workers about the dangers of a strike, and at the same time lobby the government to suspend ... strike. Letters have been sent to government ministers outlining the DMA s argument. Postal politics If the government rejects the request to end the Royal Mail s monopoly ...

NEWS: Row looms for EU over Euro ad law alignment

17 May 1996 | by JOHN TYLEE

between the major EU governments....Attempts to pull together Europe s vast array of advertising laws look set to spark a fight between the major EU governments. Direct marketing and the vexed question of advertising to children are likely to become battlegrounds as countries that have imposed strict controls try ...

NEWS: BMP wins DSS task to reduce benefit fraud

22 Mar 1996 | by OUR PARLIAMENTARY CORRESPONDENT

BMP DDB Needham has landed the Government s first advertising campaign aimed at cracking down...BMP DDB Needham has landed the Government s first advertising campaign aimed at cracking down on social security fraud. An initial pounds 500,000 will be spent over the next year on local ... of making false benefit claims. They will also explain that the Government is offering a two ...

1 2
Next »
 

Additional Information

Campaign Jobs

More Jobs


Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.

 

Part of the Republic Group