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RM hires Grayling to give lessons on learning Grid

of the Government s National Grid for Learning....Schools IT supplier RM has hired Grayling to promote it as one of the leading developers of the Government s National Grid for Learning. The Grid, to be launched next autumn, will be a library ... and universities. The Government has announced pounds 100 million of new money to fund improvements ...

FOCUS: HOME COUNTIES - Catching pitches from a home base/Agencies in the Home Counties can offer the advantages of a close proximity to London, but without the costly overheads

FIRMS ARE THE BUSINESS Business Link is a Government-backed national network of advisory ...

FOCUS: EUROLOBBYING - Making a point on many levels - Mulit-level lobbying has come of age as European players get to grips with the complex relationships at state, national, EU and international levels

representing Total will not only have to deal with the French government. They must seek to influence public ... can think outside of the public afffairs and government relations box and deal with the complex ... practice groups such as those who deal with the WTO, and a practice group for non-governmental ...

SPOTLIGHT ON: MEDIA SPECIALISTS: What can media shops learn from the Millennium dispute? - Several media operations think the full-service era is over, Alasdair Reid says

week). It has taken a dusty old government department (NMEC will be spending public money ...

Supplement on Public Relations: Media Relatiions - Has anything really changed?/TV and radio channels are mushrooming, and the Internet is reaching all of us. Alison Theaker asks how these changes in the media are also affecting media relations?

. - Increasing market share. - Influencing government policy at local, national or international level ...

FOR THE RECORD

the Government last week to buy the regional publisher, Midland Independent Newspapers. The deal is expected...Mirror Group is said to be considering changing its name to reflect the wider scope of its activities. The company, founded as a national newspaper publisher, received the go-ahead from the Government last week to buy the regional publisher, Midland Independent Newspapers. The deal is expected ...

CAMPAIGN REPORT: EUROPEAN MEDIA - How to become a Euro media brand/Websites, conferences, supplements - brand extensions are set to become big business. Andy Fry focuses on the approaches of seven of Europe’s key international players

: government round tables, management- and industry-specific conferences, and special sessions organised ... . The government round tables, of which there are between eight and ten a year, attract 70-200 visitors ...

THE VIRTUES OF VIRTUAL ADS - Imagine, it’s extra time in the Cup Final and the atmosphere is tense. Would TV viewers really appreciate the sight of spinning logos in the goalmouth? Meg Carter assesses the impact of virtual advertising

on the co-operation of the sports governing body, the broadcaster and the advertiser. Everyone ... . Championing the development of virtual ads are sports organisers and governing bodies. There d be no point ...

MARKETING TECHNOLOGY: Trading on security - The Consumers’ Association’s call for a national Internet regulator is ill-judged. The electronic commerce industry has introduced its own measures to safeguard business transactions on the Web,

countries. Governments are far too slow and their civil servants far too unmotivated to keep up ...

REVIEW: Marketing and Advertising news in the week’s press

been strictly negotiated to avoid contravening FIFA regulations that govern advertising on referees ...

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