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Review: Marketing and advertising news in the week’s press

in a plea to the Government to tighten rules on financial ads. Nationwide says the ASA is impotent...in a plea to the Government to tighten rules on financial ads. Nationwide says the ASA is impotent ... are that the Government is keen to pursue the matter. - Mail on Sunday Associated Newspapers is to enter ... and was the focus of an international campaign urging Western governments to cancel these debts by the year 2000 ...

HEA takes hard line on youth smoking

their lives are being featured in a new Government TV campaign to convince young people that cigarettes...Cancer and lung disease victims telling their own harrowing stories of how smoking destroyed their lives are being featured in a new Government TV campaign to convince young people that cigarettes ... . Meanwhile, the Government is facing criticism from Labour MPs over its decision to exempt direct marketing ...

ASH fury at fag ’accessory’ ads

by the government that this practice is indirect advertising for tobacco products ....acknowledgement by the government that this practice is indirect advertising for tobacco products ... Advertising and Promotion, formulated by the government and the tobacco industry. ASH director Clive ... no instruction from the government to change this position, said Caroline Crawford, director of communications ...

New anti-smoking advertising campaign

Health minister Tessa Jowell this week showed the government s determination to appear tough...Health minister Tessa Jowell this week showed the government s determination to appear tough on smoking, by unveiling the Health Education Authority s new anti-smoking advertising campaign, which will run from Boxing Day to No Smoking Day in March 1998. The TV commercials, conceived by Abbott ...

THE 1997 DMA/ROYAL MAIL DIRECT MARKETING AWARDS: BEST DM CAMPAIGN - FUNDRAISING

,000 respondents signed messages to the Finnish and Swedish governments. The campaign raised pounds 92 ...

Time for the Government to retire from journalism

Have you noticed that we now have a writing Government? Since Labour won the election hands down...Have you noticed that we now have a writing Government? Since Labour won the election hands down ... impression is that scarcely a day goes by without the Government reserving space for some ministerial ... , after-school classes, school meals, educational standards, local government finance, the new ISA ...

RM hires Grayling to give lessons on learning Grid

of the Government s National Grid for Learning....Schools IT supplier RM has hired Grayling to promote it as one of the leading developers of the Government s National Grid for Learning. The Grid, to be launched next autumn, will be a library ... and universities. The Government has announced pounds 100 million of new money to fund improvements ...

Farmers fight latest beef ban with first campaign in press

in the wake of the Government move last week to ban beef on-the-bone....in the wake of the Government move last week to ban beef on-the-bone. The NFU is spending the money ... BSE crisis and cheap meat imports. It particularly wants the Government to do more to access a ... for readers to cut out calling on the Government to honour its manifesto commitments to look after rural ...

Editorial: A dramatic year in public relations

election campaign. But it hasn t all been plain sailing for the new Government, either in policy...election campaign. But it hasn t all been plain sailing for the new Government, either in policy or communication terms. The Government Information Service, deemed not to be up to the cut and thrust ... that the Government was attempting to politicise the civil service communications function. Meanwhile ...

What The Papers Say: Labour’s swift action gives plenty to beef about

against foreign beef imports, forcing the Government off message . Some saw it as a further turn...against foreign beef imports, forcing the Government off message . Some saw it as a further turn of the screw by metropolitan New Labour against rural Olde England. The need for the Government ... ; pointing out that it relieves immediate pressure on the Government to put British beef back ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.