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REVIEW: Marketing and advertising news in the week’s press ..

were to discuss the rules governing access to the new broadcasting technology. - The Guardian ...

Marketing technology: Making data go further - Geographical information systems are proving invaluable to UK firms expanding into international markets. IAN DARBY reports on the products available and the problems that must be overcome

of GIS. It is relatively straightforward to get mapping statistics. There tend to be government ... yet to be resolved. Mapping information is relatively easy to obtain from government ...

STOP PRESS

Laura Ashley chief executive Ann Iverson has left the company and been replaced by David Hoare, currently chief operating officer. The government is to block Littlewoods acquisition of Sears s Freemans mail order business on the grounds that it would give Littlewoods and Great Universal Stores ...

Co-op plans label crusade

The Co-op is stepping up its ethical marketing crusade with a campaign for a government crackdown...The Co-op is stepping up its ethical marketing crusade with a campaign for a government crackdown on misleading food labels. The consumer-owned retailer claims that nine out of ten people ... up an industry code of practice, which it hopes will be adopted and enforced by the government ...

Blink and you’ll miss the joy that is Park and Shop

and officials think that the future for our towns lies in following government guidelines to the letter ...

MARKETING FOCUS: The new establishment - Microsoft, Nike, The Body Shop and Virgin have joined the establishment they set out to challenge Amanda Richards reports on the problems of rebel brands that have grown up.

on the idea of a new, more accountable and caring government but now faces the danger of not being able ...

Game revamped after F1 dispute

Leading games publisher Psygnosis is to relaunch its PlayStation blockbuster F1 97 following an unprecedented licensing dispute. The Sony-owned publisher was taken to court by Formula One Administration (FOA), headed by Bernie Ecclestone, who objected to its use of the motorsport s governing body ...

Brand group to lobby ministers

The British Brands Group is to launch an offensive to persuade the Labour government to include...The British Brands Group is to launch an offensive to persuade the Labour government to include ... to the new government to bring in legislation that would finally bring an end to the issue. Since ... the government to change its mind before the bill is debated in the autumn. Consumer affairs minister ...

REVIEW: Marketing and Advertising news in the week’s press

been strictly negotiated to avoid contravening FIFA regulations that govern advertising on referees ...

Saga moves into electrical goods

Saga is to enter the pounds 9bn electrical goods market following the government s decision last...Saga is to enter the pounds 9bn electrical goods market following the government s decision last week to scrap recommended retail pricing in the sector. The group, which markets products to the over-50s, has brought forward plans to offer its existing four million customers brown and white ...

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