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CAMPAIGNS: Local Government PR - Dundee builds on biotechnology

Client: The City of Dundee

FOCUS: HEALTHCARE PR - ’Lifestyle’ drugs seek a PR remedy. The Viagra debate has clearly shown why non-NHS medicines need good PR if they are to compete with prescribed brands. Robert Gray reports

Pharmaceutical Industry (ABPI) director-general Dr Trevor Jones warned the Government that it risked losing ... of the Government s NHS reforms. The implicit message seemed to be that the granting of a pharmaceutical product ... as safety and effectiveness. Although the Government is loath to use the word rationing, it appears ...

CAMPAIGNS: Judge and Jury - One victory doesn’t win the war on animal experiments - In view of the overwhelming public opinion in favour of banning animal experimentation, last week’s ban on using animals for cosmetic testing seems rather

able to handle this one. Yet, it has taken 11 years to get the Government to introduce the most basic ...

INTERNATIONAL: Frohmann aims for global unity for HMR

was head of editorial services and government affairs for two years. He previously worked for German ...

What The Papers Say: No allies for champions of modified foods

. The UK government hinted at abbreviated tests but then switched to a three-year voluntary moratorium ...

Burnand to bioindustry body public affairs role

accounts. Burnand will oversee the association s media and government relations as well as its ...

Judge and Jury: Action needs to be taken to curb the prescription of antibiotics - The Government

. But if the problem lies in patient expectations, as some GPs suggest, why then hasn t the Government commenced ... . The Government must act before the credibility of doctors is further undermined by scare ... prescription bill. The arguments for the Government to act now are strong, and in many ways are a test ...

Boots puts its public affairs up for tender

, Shandwick and GJW. The agency brief encompasses all aspects of UK government relations, from ... , improperly passed confidential Government information to a third party, will have a place on the shortlist. Wakeling identified the two main issues on Boots political agenda as the Government ...

INTERNATIONAL: Public responds to Monsanto PR campaign

Foster, Monsanto s director of public and government affairs, UK, told the International Public...LONDON: More than 2,700 people have telephoned the public information hotline set up by life sciences company Monsanto since it launched a PR campaign on genetically modified food on 6 June, Anne Foster, Monsanto s director of public and government affairs, UK, told the International Public ...

INTERNATIONAL: Pfizer chooses Asian agencies for Viagra

statements to put to the government as it waits for regulatory approval. Once the drug is approved ...

 

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.