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Freeview set to nudge digital TV penetration past 50%

LONDON – The government's target of converting 95% of homes to digital TV by 2010 has begun to look...The government wants to turn off the analogue signal by that date, a target that many believe is unachievable. The sea change has come as people who have previously refused to take up digital television are being won round by Freeview, the BBC and BSkyB joint venture digital terrestrial offering. Its ...

UEFA gears up to land Champions League sponsors

UEFA, the European football governing body, is putting the sponsorship and TV rights

DfES gremlins banned from daytime TV for scaring kids

LONDON – Government television ads aimed at boosting levels of adult literacy have been hit...-old. The government is attempting to address this issue with a drive to help 750,000 adults pass the National ...

HOTLINE: McDonald's pledges not to use footballers

by the Commons Health Select Committee on the rules governing advertising to children. The fast-food giant had

WORLD: STUART ELLIOTT IN AMERICA

/or conservative values even when they control the federal government. If that ever changes, there'd be a whole new ...

Public to be driving force as Jowell starts charter review

", and that the organisation to emerge from the review will be editorially "autonomous and independent from government ...

UEFA picks Italian boss as marketing director

UEFA, the European football governing body, has raided the Italian league to hire Giorgio Marchetti

BBC shake-up sees Byford appointed as Dyke's deputy

committed suicide after he was implicated by BBC journalist Andrew Gilligan as accusing the government ... of the corporation's self-regulation system. He said the 80-year-old governance system was in the public interest ...

National Rifle Association eyes TV or radio station buy

If the gun lobby group were able to buy a media outlet it could then be considered a legitimate media organisation and would therefore be exempt from rules governing election advertising by lobby groups. Under legislation introduced in the US last year, the Campaign Finance Law, the NRA is barred ...

ITC and Ofcom lift joint sales ban

The news will disappoint those advertisers who have lobbied against further consolidation in the light of the Government's decision to allow a merged ITV sales point. However, the Office of Fair Trading may still investigate any merger that produces a TV sales house with a combined market share ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.