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Children's Food Campaign spoofs Change4Life ads

11 Aug 2010 | by Gemma Charles

The Children's Food Campaign is running a user-generated spoof ad drive, attacking government plans

Tune Group to sponsor Premier League refs

06 Aug 2010 | by Mark Banham

material, the Professional Games Match Officials (PGMO) and all governing body websites, as well as match ...

Helen Edwards on Branding: From checkout to grave

11 May 2010 | by Helen Edwards

the government. Yet, who would you prefer to hold it? Tesco, or politicians like Gordon Brown, with his withering ...

Rewriting the rules

27 Apr 2010 | by Gemma Charles

Advertisers, lobby groups and industry bodies have been busy poring over the government's draft guidance on green claims for marketers looking to build the environmental agenda into their campaigns. The guidance, which was released at the end of last month for consultation, has been a long time in development ...

Mark Kleinman on marketing and the City: Airlines under a cloud

27 Apr 2010 | by Mark Kleinman

lies around the corner. Yet, as a desperate scramble for compensation from governments across Europe ... . - Ryanair boss Michael O'Leary told the BBC: 'If governments close airspace, (they) should reimburse ...

Alan Mitchell on Branding: The information exchange

21 Apr 2010 | by Alan Mitchell

rejected a default position that has dominated government and commerce for the past 50 years ... this door because they had to (centralised government management of personal data is bust). Brands now have ... . 30 SECONDS ON ... CONCERNS OVER GOVERNMENT-HELD PERSONAL DATA - A 'State of the Nation' survey ...

Editor's comment: A moral dilemma

21 Apr 2010 | by Gareth Jones

with an independent government body, rather than a commercial organisation? Calling in Mumsnet to rule on what ...

Profile: Making his marque

20 Apr 2010 | by Alex Brownsell

government's sales incentive scheme), hopefully we are better placed to benefit from the recovery as and when ...

In the political crossfire

19 Apr 2010 | by Gemma Charles

for agencies guilty of this to be banned from bidding for government contracts for three years. He also ... this open. As one of these parties is likely to form the next government, this type of regulation looks set ...

Mark Kleinman on Marketing and the City: In the balance

13 Apr 2010 | by Mark Kleinman

the tough and urgent decisions about public spending cuts that are necessary if the government's recent ... for alarm: the effect on sterling of a hung parliament (or, equally, a new government that does not spell ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.

 

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