31 May 2012
Many questions remain unanswered about the Government's COI replacement, John Tylee writes....Perhaps it was having to endure a three-hour presentation on the Government's post ...
the Government really knows what it's looking for."
Others in the 700-strong audience were more sanguine. Not surprisingly, perhaps, given that the Government's adspend, though slashed back, will still be around 120 ...
24 May 2012
| by Jeremy Bullmore
A. Like prison sentences, ASA rulings serve two purposes: retribution and deterrence. And deterrence can only work if preceded by retribution.
If you find this unsatisfactory, you should muster your fellow marketers and lobby the Government to introduce mandatory pre-publication clearance of all ...
24 May 2012
, is clearly taking the strain.
Governments have tried, notably under Tony Blair, with initiatives ...
17 May 2012
irresponsible and reckless by a government calling for a third review in five years, it's worth remembering how ...
a case well made. It's an example of a "new" AA in action.
The response to government was led ...
growth. Yet advertising is remarkably quiet about what we might demand of ourselves, government ...
17 May 2012
week, the spot produced by WPP's Y R in Buenos Aires for the Argentine government and featuring ...
10 May 2012
Hall in London on 21 May. COI's successor, the Government Communication Network, will hold an event for agencies to explain how agency procurement will work. Organised in association with the Government Procurement Service, Jenny Grey, the executive director for government communications, and Francis Maude ...
10 May 2012
| by Claire Beale
managing to sell it to the Argentinian government. If the reports are true, they propel the agency from mere servant of the government's marketing demands to aggressor.
For a subsidiary of a British ...
embarrassing for WPP, for the British government, for the Olympics committee. Consider, too, that Y R's London ...
03 May 2012
to collaborate and take effective self-regulatory action.
The Government is prepared to seek partnership ...
26 Apr 2012
| by Jeremy Lee
some success in convincing government of its contribution to the sickly UK economy....continually innovated, sometimes despite, rather than because of, government intervention, so gentle pats ...
off its knees. After all, the Government sees economic growth being stimulated by the encouragement ...
26 Apr 2012
| by Claire Beale
sought and prized by successive governments, so a close relationship - editorially and managerially - between News International and the government of the day became inevitable. Murdoch and his team might ...
in the (digital) media market, is unacceptable. Successive governments have failed to properly manage and protect ...