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Saatchi & Saatchi nets Nike Foundation brief

and the UK government's Department for International Development. Last year, Mother set up a teen ...

Will the Govt's comms strategy work?

Many questions remain unanswered about the Government's COI replacement, John Tylee writes....Perhaps it was having to endure a three-hour presentation on the Government's post ... the Government really knows what it's looking for." Others in the 700-strong audience were more sanguine. Not surprisingly, perhaps, given that the Government's adspend, though slashed back, will still be around 120 ...

Agency concern over post-COI plan

Agencies were this week left bewildered by the Government's plans for a leaner approach.... At the same time, they are fearful about possible friction between government procurement specialists and the new "proactive communication hubs" that bring government departments together. The Government's communication strategy for the post-COI era was laid out by Jenny Grey, the executive director for government ...

On the Campaign Couch ... with JB

A. Like prison sentences, ASA rulings serve two purposes: retribution and deterrence. And deterrence can only work if preceded by retribution. If you find this unsatisfactory, you should muster your fellow marketers and lobby the Government to introduce mandatory pre-publication clearance of all ...

Department of Health reviews anti-smoking ad brief

from the Government that it plans to intensify the crackdown on smoking in the UK. Last month, the Health Secretary, Andrew Lansley, said the Government wants tobacco companies to have "no business ... . However, government adspend on encouraging the public to stop smoking has fallen considerably under ...

Why it's time for adland to put its weight behind the AA

irresponsible and reckless by a government calling for a third review in five years, it's worth remembering how ... a case well made. It's an example of a "new" AA in action. The response to government was led ... growth. Yet advertising is remarkably quiet about what we might demand of ourselves, government ...

HMRC hires WCRS for interim ad task

of the appointment of a Government Procurement Service ad roster in the autumn.

DfT calls review for Think! campaign

It is understood that a formal invitation to tender will be issued in the coming weeks. The review suggests the DfT is planning to step up its support for Think!, which has been limited in scope since the Government slashed marketing spend after the General Election in May 2010. The most recent ...

Can advertising change the world?

outcry when governments cut their aid budgets as some are now doing. Partnering with the Cannes Lions ...

Financial Services Compensation Scheme reviews ad account

was set up by the Government. Last month, FSCS hired UM London to handle its communications planning ...

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.