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Adland must find its maternal instinct

24 May 2012

, is clearly taking the strain. Governments have tried, notably under Tony Blair, with initiatives ...

Government readies £120m media buying review in marketing shake-up

22 May 2012 | by Maisie McCabe

The Government is preparing to review its media buying business, currently handled by WPP's M4C...was outlined at the Agile Government Communications Conference for suppliers in Westminster yesterday ... to inform the future strategy". Last year, Government advertising from its various departments commanded ... , as the Government now looks to harness advertising to stimulate economic growth in the UK. Martin Sorrell's WPP ...

Celebrities back same-sex marriage campaign

22 May 2012 | by Loulla-Mae Eleftheriou-Smith

The Coalition for Equal Marriage supports the right for same-sex couples to be married in the UK. It provides consumers with the means to sign the supporting petition, respond to the current Government consultation on equal civil marriage and to lobby local MPs, through the www.c4em.org.uk website ...

Do agencies require a creative code?

17 May 2012

week, the spot produced by WPP's Y R in Buenos Aires for the Argentine government and featuring ...

'Embarrassed' WPP supports war veterans after creating Falklands ad

10 May 2012 | by Anne Cassidy

, including Nike, before it was commissioned by the Argentine government. He told Campaign : "About ... to offend anyone." He added: "The agency has asked for the government to pull it but the decision ...

Argentina and UK in showdown over WPP's Olympic ad

08 May 2012 | by Daniel Farey-Jones

The Government of Argentina has ignored WPP's request to stop broadcasting a controversial TV ad...soil." The ad drew protests from the British government and has proved an embarrassment for WPP ... belongs to the Argentine government. According to a report, Mercardo said : "I can't tell the (Argentine) government what to take off or put in the air. I believe the request has been direct from head ...

Sorrell 'appalled' by Y&R's Argentine Olympic ad and promises investigation

04 May 2012 | by Daniel Farey-Jones

to take." Y R has appealed to the Argentinian government to pull the ad, which shows Fernando Zylberberg ... government on its official YouTube channel, the ad has attracted harsh criticism from the British Government ... : "It has come to our attention that our agency in Argentina created an ad for the Argentine government ...

D&AD celebrates its Golden Jubilee

26 Apr 2012

The second yellow Pencil for the campaign came for Operation Christmas. Government soldiers dropped ...

Ditching flu awareness ads contributed to more deaths, paper claims

17 Apr 2012 | by Daniel Farey-Jones and Emma Powell

A "laissez-faire" Government approach to flu, including the cancellation of a public awareness...of the so-called "swine flu" pandemic that prompted the Labour government to ramp up its 'Catch it. Bin it ... and hence to avoidable influenza-related deaths". Going into detail about how the [Coalition] Government ... -awareness campaign" and the lack of warning that the pandemic virus would be circulating. The coalition government ...

Mars kicks off its Euro 2012 ad campaign

16 Apr 2012 | by John Reynolds

of the Football Association (FA), the sport's governing body, having signed a five-year deal in 2009. Follow ...

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