School Reports 2012: MediaCom
02 Apr 2012 | by Staff
Carat) lured away the Scottish Government framework from MediaCom Edinburgh.
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Ditching flu awareness ads contributed to more deaths, paper claims
17 Apr 2012 | by Daniel Farey-Jones and Emma Powell
A "laissez-faire" Government approach to flu, including the cancellation of a public awareness...of the so-called "swine flu" pandemic that prompted the Labour government to ramp up its 'Catch it. Bin it ... and hence to avoidable influenza-related deaths". Going into detail about how the [Coalition] Government ... -awareness campaign" and the lack of warning that the pandemic virus would be circulating. The coalition government ...
Govt threatens alcohol ad ban to protect young people
29 Mar 2012 | by Parliamentary correspondent
The Government has warned that it will consider a ban on alcohol advertising unless more action...young people should not be targeted, large numbers of under-18s still see alcohol ads. A Government ... and will continue to work with the Government to ensure that, as advertising techniques evolve, alcohol continues ...
Top 100 creative agencies 2012
26 Mar 2012 | by Bob Willott
market After the Government announced its spending cuts in October 2010, the Omnicom direct marketing ...
Payday loan ads may be 'reined in'
01 Mar 2012 | by Our Parliamentary correspondent
studying the findings of an investigation by the Office of Fair Trading. Government sources said ads would ...
Ad industry in need of more support, AA's Patterson says
01 Mar 2012 | by Campaign staff
According to Gavin Patterson, the president of the AA and the chief executive of BT Retail, the ad industry is set to add up to 20,000 new jobs to the UK economy by 2014, but the growth potential of the industry is still being overlooked by government. At the conference, Patterson argued that, with more ...
Threat of tougher Govt rules on children's ads recedes
12 Jan 2012 | by Our Parliamentary correspondent
The Government has welcomed the industry's clampdown on ads aimed at children in a clear sign
Teens seek curbs over alcohol ads
20 Oct 2011 | by Our Parliamentary correspondent
The Government came under fresh pressure this week to curb alcohol ads as a survey of young people...and young people from exposure to advertising, then the Government needs to ask itself whether the current framework is fit for purpose." The Government's strategy on public health was branded "pathetic ...
Govt to restrict outdoor ads despite planning law revamp
06 Oct 2011 | by Our Parliamentary correspondent
The Government will prevent a US-style explosion of outdoor ads in the countryside when it relaxes...the Government's planning guidance dropped strict controls limiting outdoor ads, saying they should be "subject ... the Government finalises its proposals, it will make clear that the new rules will not allow a free ... no mention of billboards being inappropriate in the countryside". In a submission to the Government ...
Advertising trusted by 69% of the public
03 May 2011 | by Sara Kimberley
extent. Two thirds of respondents believed the industry was vital to the success of government ... governed think tank set up last year with funding by the Advertising Association, and will be repeated ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
