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Agency concern over post-COI plan

24 May 2012 | by John Tylee

Agencies were this week left bewildered by the Government's plans for a leaner approach.... At the same time, they are fearful about possible friction between government procurement specialists and the new "proactive communication hubs" that bring government departments together. The Government's communication strategy for the post-COI era was laid out by Jenny Grey, the executive director for government ...

Two decades of tuning in to commercial radio

24 May 2012 | by Maisie McCabe

cent despite government cuts obliterating radio's biggest advertiser, COI. Under Redican's guidance ...

Things We Like

19 Apr 2012

Radio shut its Manchester-based local television station Channel M, blaming the Government for failing ... . The closure has got to raise questions over the Government's plans for 20 towns and cities, including ...

Ditching flu awareness ads contributed to more deaths, paper claims

17 Apr 2012 | by Daniel Farey-Jones and Emma Powell

A "laissez-faire" Government approach to flu, including the cancellation of a public awareness...of the so-called "swine flu" pandemic that prompted the Labour government to ramp up its 'Catch it. Bin it ... and hence to avoidable influenza-related deaths". Going into detail about how the [Coalition] Government ... -awareness campaign" and the lack of warning that the pandemic virus would be circulating. The coalition government ...

Mars kicks off its Euro 2012 ad campaign

16 Apr 2012 | by John Reynolds

of the Football Association (FA), the sport's governing body, having signed a five-year deal in 2009. Follow ...

Things we like

29 Mar 2012

declare BGT the king of the talent shows. The Thinkbox sponsored-Government advertising debate We ... motion for debate was "Government advertising saves the country money", which provoked spirited ... Sinclair of The TaxPayers' Alliance and Matt Tee, the former Permanent Secretary for Government ...

All about ... Telling the truth

29 Mar 2012 | by Sue Unerman

like equals and offering improvement rather than entertainment and spin. The Scottish Government didn ...

Campaign Viral Chart: Film plea for warlord's arrest goes stratospheric

09 Mar 2012 | by Ben Hall

's second aim is to persuade the US government to keep supporting the Ugandan army until Kony is captured and his army, which includes child soliders, is disarmed. The group claims the US government is due ...

Has radio recovered since the death of COI?

01 Mar 2012

planning and creativity. We continue to work with all government departments to ensure this heritage ...

M4C picks up all government media briefs

19 Jan 2012 | by Jeremy Lee

that all government media buying - including that beyond COI - should be handled by the WPP agency M4C....the accounts for Visit Britain, London Partners, VisitEngland, part-government-funded campaigns and some NHS primary care trusts. It is expected to pick up further governmental and public sector media accounts ... government media buying until 2014 and expects its billings to exceed 100 million in 2012. ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.

 

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