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Government reinvestigates COI’s role

The Government is considering another review of the way Whitehall departments buy...The Government is considering another review of the way Whitehall departments buy ... Office of Information a breathing space in its present form as a semi-independent arm of the Government. The question of whether the Government needs its own advertising body is back on the agenda because ...

The Children's Mutual eyes government payouts

of the government's Child Trust Fund scheme....The financial services firm will try to persuade parents to set up savings accounts for their children with their £250 government voucher. Launched earlier this month, the Child Trust Fund will give ... . The government plans to make an additional payment on their seventh birthday. The Children's Mutual has ...

Government adspend rises to £157m

The Government's adspend rose by 15 per cent to £156.9 million in the 2007-08 financial year....4 million. The Government now spends more on digital than any other medium, outside the traditional channels ... cent to £33.5 million and events by 19 per cent to £13 million. The only area where government ... spending to a record level. When adjusted for inflation, the Government spent £184.1 million in 2000 ...

NEWS: Government to fund IT awareness drive

The government is joining forces with leading names from the high street, the financial services...The government is joining forces with leading names from the high street, the financial services ... of several million pounds by the government. It will be officially launched by the Department of Trade ... for consumers to test the technology themselves. The campaign, part of the government s Information ...

Government to review credit card marketing

The government is expected to consider clamping down on the way the financial industry uses direct...LONDON (Brand Republic) - The government is expected to consider clamping down on the way the financial industry uses direct marketing and advertising to entice customers to take up offers of credit ... -shots and advertising offering instant credit limits could lure consumers into debt. Government officials have refused ...

Government slashes Child Trust Fund TV budget

The government is to dramatically reduce the level of TV activity promoting its Child Trust Fund...HM Revenue & Customs (HMRC) is scaling back the marketing budget for the initiative this financial year, with television bearing the brunt. In 2005/06, the government spent £4.3m on promoting ... investment products claimed the government was not doing enough to promote it (Marketing, 17 August). HMRC ...

Government plans ad blitz for stakeholder pensions

LONDON - The government is planning a huge advertising campaign to relaunch the stakeholder pension

Parker to quit local government think-tank NLGN

New Local Government Network, the think-tank that champions the local delivery of public services...and influence public policy across all levels of government.' Parker will join LLM on 13 March as an account ... across 'local government, regeneration and housing'. The firm represents several councils across ...

Royal Mail and government clash over privatisation

LONDON - Royal Mail has reached a stand-off with the government over its plan to issue shares...The row concerns the size of the stake the government is prepared to hand over to the workforce ... and the Communication Workers Union. It is also holding up the delivery of the money the government has promised ... colleagues and will force the government to sack him if it does not accept his proposals. Alistair ...

Government seeks shop for single currency task

Agencies will soon be asked to pitch for a Government campaign worth up to pounds 5 million...Agencies will soon be asked to pitch for a Government campaign worth up to pounds 5 million to tell British business to get ready for the launch of the European single currency. The campaign is being drawn up urgently by the Treasury. There is growing concern that British companies ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.