The Scottish Government 'gary numan' by Newhaven
29 Jul 2009
for The Scottish Government by Newhaven creative agency.
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Government to extend car scrappage scheme
28 Sep 2009 | by Gemma Charles
BRIGHTON - The government is poised to extend its popular car scrappage scheme by allocating.... The scheme, paid for jointly by the government and manufacturers, has fuelled growth in the beleaguered UK ...
Government ads tell motorists how to drive efficiently
10 Sep 2008 | by Alex Brownsell
LONDON - The Department for Transport (DfT) has unveiled a £3m campaign encouraging consumers to drive in a more fuel-efficient way. The radio and digital-led campaign, using the ACT ON CO2 brand, will promote smarter driving techniques that help motorists save on fuel costs. A TV campaign will follow...
Government's £100m electric car scheme draws mixed response
28 Oct 2008 | by Alex Brownsell
LONDON - The Government has launched a £100m investment programme to promote the use of eco...the Government as ever has to step in. We need to see the car industry pull up its socks and create electric cars ...
Car industry calls on UK government to extend scrappage scheme
18 Sep 2009 | by Alex Brownsell
automotive industry, has called for the Government to extend its scrappage incentive scheme.
Government rules outdoor car ads must include CO2 warnings
19 Jun 2008 | by Alex Brownsell
LONDON - Car manufacturers look set to be forced to overhaul current ad campaigns after a Department for Transport (DfT) review of its recommendations on CO2 emissions in promotional information.
Government urged to fund campaign to educate consumers about electric cars
21 Apr 2009 | by Alex Brownsell
LONDON - The Society of Motor Manufacturers and Traders (SMMT) is leading calls for the government..., including Citroen, Honda and GM. Marc Raven, public affairs director at Citroen, said the government ... -ansi-language:#0400; mso-fareast-language:#0400; mso-bidi-language:#0400;} Government proposals Consumers ... across several UK cities. The government aims to reduce CO2 emissions by 26% by 2020, and 80% by 2050 ...
ISBA attacks government rule that outdoor car ads must carry CO2 warnings
23 Jun 2008 | by Alex Brownsell
LONDON - Advertising body ISBA has condemned new government regulations that require the inclusion
New government billboard rules force car ads to carry large CO2, fuel economy data
16 Jan 2009 | by Alex Brownsell
LONDON - The Department for Transport (DfT) will demand that car advertisers increase the visibility of CO2 emission and fuel economy information on outdoor ads.
Mark Kleinman on marketing and the City: Bring back best of British
05 May 2009
There is a compelling case for the government to instil a sense of national buy-in to the car...Government, but the 2000 scrappage scheme has brought motor manufacturers around from a bout of existential ... recovery in the industry: as a condition of government support, oblige Tata to sell new shares in Jaguar ... a total of $8bn in government aid. The company was bailed out by the US government when it faced ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
