Bauer appoints Silverpop to email marketing brief
03 Dec 2008 | by Nikki Sandison
. The campaign will roll out over four weeks to subscribers of media brands including Grazia, FHM and Motor Cycle ...
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an affinity partnership with Bauer Media involving titles including Grazia and Heat....Howse Jackson Marketing will create affinity deals with third parties across the range of Bauer's publications, which include Grazia, Heat and FHM as well as specialist magazines such as Motor Cycle News. The agency's first promotion will be a single page multiple reader offer for Warehouse Wines, Donald Russell ...
. The campaign will roll out over four weeks to subscribers of media brands including Grazia, FHM and Motor Cycle ...
The deal involves bringing together data from a wide range of magazine groups that cover, among others, women s weeklies, motoring, special interest, and film and entertainment, and including titles such as Heat, Grazia and Closer. The move has been taken to give marketing teams across the consumer media ...
The integrated activity, created by WCRS, breaks this week. It will run on TV, press and digital and promote the retailer s winter range, which includes clothes from Oasis and French Connection. Press ads will run in women s lifestyle titles including Bella and Grazia. The online drive comprises a homepage ...
for Emap, the magazine publisher behind Heat, Closer, FHM, Grazia, Empire and Max Power.
by ads in consumer titles Grazia and Arena. ...
The Inside, which launches on November 15, is part of Emap Advertising's wider investment in consumer market research, and includes a panel of more than 10,000 readers of Emap titles, including FHM, More, Kerrang!, Empire and Grazia. Emap said topical monthly email questionnaires would be sent ...
from the teen market, declined slightly. Meanwhile, the weekly Grazia continued to shake up ... , the managing director of Grazia, says: "Grazia is delivering on its potential. Its steady and competent growth shows the magazine's team is making Grazia Britain's number-one magazine for upmarket women ...
! in the music sector and the continued success of the glossy weekly Grazia. Despite a commitment to new media ...
in their circulations. However, Emap's Grazia, which is positioned as the first weekly glossy, will show an annual ...
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