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Research for the Greater China region....Pabaru will be based in Hong Kong and run Nielsen Consumer Research teams in Hong Kong, China and Taiwan. He will report to Mitch Barns, who is president of the Nielsen Company in Greater China ... the consumer research team bring greater clarity on clients' markets and provide clients with deeper ...
HONG KONG - Millward Brown has promoted Malini Pani to chief client officer for Greater China...Gonzalez, head of Millward Brown's Greater China region, said: "More than ever it is crucial that we ... in Greater China. "Key to this change has been Rupam Borthakur coming on board to replace Malini as Managing ... and will further strengthen our client focus." Malini said: "My new role will enable me greater focus on our ...
and Greater China, worth £100m for the Knorr brand from WPP's JWT to Interpublic-owned Lowe...., Central Eastern Europe, Latin America, South East Asia, Greater China and South Asia. The 120m account ...
consumer purchase panel in China and Taiwan....coverage of consumer purchasing behaviour for the Greater China region. Mitch Barns, president of Nielsen Greater China, said: The launch of the Homescan panel is a significant expansion of our ... The China panel will provide studies for key cities and provinces as well as city-tier reporting ...
LONDON - Publicis Groupe has acquired China's largest independent interactive marketing agency...The acquisition of the 200-strong agency, which will be rebranded as Digitas Greater China ... , chief executive officer of CCG, will become president and managing director of Digitas Greater China ... officer of Publicis Groupe, said: Digitas expansion into China through the creation of Digitas Greater ...
LONDON - China's market research industry is set to become the fifth largest in the world by 2012...Speaking at the China Europe Business Meeting in Frankfurt, Tony Cowling, president of TNS, said that China s market research industry was worth $600m last year, but is set to expand by as much as 70 ... rate, which Cowling says is a remarkable achievement considering China carried out virtually ...
LONDON - Although the market research industry in China is currently worth a modest £350m, a report...about 100 research agencies in China. While in Europe and North America, most research is about buying into mature markets, in China it is often about entering new markets or creating reports for foreign companies ... -to-face because it is not much more expensive than interviewing people on the telephone in China. It can be up ...
has a large presence, and give the firm a greater local expertise. Citic has played a role in China ... Group, will cement a merger of DDB China with Beijing Guoan Advertising Corporation. The new ... is also director of the China Advertising Association. The agency will be based in Beijing ...
first office in China, based in Shanghai....director of the office there for the past five years. The office in China opens after much development work in China prior to launch, and starts with a number of major clients across the mainland. Dave Allen, CEO of Enterprise IG Worldwide, said, "China is unquestionably one of the key markets ...
with fast growing markets and sectors. The group also invested in China Broadband Capital Partners, the venture capital outfit behind the impending launch of MySpace in China at the end of August. In July ... it invested in China Broadband Capital Partners, a Beijing-based investor in the technology and media sectors ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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