14 May 2012
| by John Reynolds
of Razorfish Greater China.
In 2009, Publicis acquired digital ad agency Razorfish from Microsoft for around ...
said that Longtuo will form part of its Razorfish business in China, which currently employs 130 people ...
executive and founding partner, Su Yi, will become managing director of the new entity, called Longtuo China ...
24 May 2012
| by John Tylee
large portfolio of distinctive brands, but China's thirst for premium alcohol as it flexes its economic...across the world."
More specifically, that means the emerging markets of Asia, and particularly China ...
cent during the latter part of last year.
It's a much different story in China, where the country ...
into China's spirit-drinking culture while exploiting its burgeoning obsession with luxury brands. Chivas ...
10 Apr 2012
| by Stone Lei, 180 China
Amid rising product homogenisation in China, perhaps every brand strategy needs a REthink.....
This is not a special case. In China, almost all sectors are like this - from shampoo, credit cards and leather ...
exponentially. Take TV: there are more than 60 channels in China. If Fu Peng changes channels one by one ...
the crowd. 180China is one of those. As a "true native" in China, 180China aims to perfectly grasp industry ...
21 Mar 2012
The Mayor of London has launched a campaign to promote A Summer Like No Other, a series of events in the run-up to the Olympics.
28 Mar 2012
| by Claire Beale
Two of the world's most important creative agencies are celebrating three decades in business this week. It's 30 years since John Bartle, Nigel Bogle and Sir John Hegarty and Dan Wieden and David Kennedy quit their big agency jobs to start their own creative businesses.
10 Jan 2012
| by John Owens
in Shanghai, its first in mainland China....office in mainland China is an important and strategic step for Grayling. We have the strongest network ...
and media training.
Gaywood most recently worked at MSL China, where she was head of the Shanghai office ...
16 Jan 2012
Fewer resources may lead to inferior campaigns, or be the stimulus for greater invention and focus.
01 May 2012
Graham Fink, chief creative officer at Ogilvy & Mather China speaks about the creative differences
10 May 2012
| by Maisie McCabe
-growing economies, including Greater China and Singapore, and the rollout of digital. France and the UK reported ...
and Italy partially offset growth in street furniture revenues from countries such as China, France ...
17 Jan 2012
| by Paul Johnston, Cisco Systems
In an increasingly connected web world, a new mindset is needed to deliver greater rewards....is potentially a world of much greater innovation because change is not limited by the imaginations of those ...