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Danone ramps up marketing for Evian and Volvic brands

this year that aimed to bring the Alps to London . A new global digital platform, www ...

EDF adds brand character to Olympics reward-scheme push

is by Abbot Mead Vickers and set to the 1980s track, 'Take on Me'. London 2012 sponsor EDF is running ... Yous', our new character, and our partnership with London 2012, we believe this new campaign has all ...

Old El Paso readies Jubilee-themed campaign

The campaign, which was planned by UM London, will use the tagline 'Bring on the Jubilicious ... , will run across roadside and London Underground 48-sheets, T-sides on London buses and JCDecaux ... London, said: "Our brand strategy for 2012 has sociability and conviviality at its core so we ve embedded ...

Samsung Olympic spot invites people to 'take part'

, as Samsung attempts to drive home its role as wireless communications equipment sponsor of London 2012 ... products, including the Galaxy Note, in the Olympic Village and throughout London for the duration of the London 2012 Olympic and Paralympic Games. Follow Matthew Chapman at @mattchapmanUK ...

Government readies £120m media buying review in marketing shake-up

(GCC), led by executive director of government communications Jenny Grey, picked up some of the duties ... and business and encouraging people to take up apprenticeships. Grey said: "There is an opportunity to take ...

Media360: Spotify preaches the gospel of music

surprise when the London Community Gospel Choir led them through a 20-minute singalong.

Aspire 'stories' by JWT London

Created by JWT London, the activity takes the form of illustrations which tell the true stories of people that Aspire has helped. The three executions run across email and target marketers. The work was created by Craig Hunt and James Humphreys and illustrated by Ryan Andrews, Paul Paetzel and Sarah Maycock. ...

Green Party's mayoral press officer Joe Williams joins Sustrans

The Green Party press officer who helped win Jenny Jones an historic third place in the London

Peter Ross made head of Weber Shandwick's tech team

and the CIS, adding: Clients expect the same level of service in Cairo as they do in London or Munich, so we ...

Government briefs PR consultants on post-COI world

Yesterday afternoon, hundreds of agency figures were briefed at London s QEII conference centre ... figures including executive director of government comms Jenny Grey and minister for the Cabinet Office ... to run the pitch processes for projects and contracts. Grey said: There is an opportunity to take a ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.