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Brand Health Check: French Connection

Earlier this month, the Duchess of Cambridge was spotted rummaging through the sales racks of French Connection's King's Road store in London. While the mid-market fashion brand has built up a ... in just 15 minutes in one of its other London stores last year - French Connection's recent performance ...

Burberry boosts digital approach with interactive campaign

celebrations and the build-up to the London 2012 Olympics. Shot in Greenwich, London, at the site ... that the campaign "celebrates our brand and London through imagery, film, music, weather and our iconic outerwear ... user generated content. The brand live streamed its London Fashion Week catwalk to its 25 ...

Nike 'my time is now' by Wieden & Kennedy London

Nike has drafted in some big names from the world of football, including Neymar and Franck Ribery, for its latest campaign.

Zenith wins £3m Armani UK media account

range of underwear and jeans. This week, Armani revealed Italy's Olympics kit for London 2012 ...

PHA Media picked to promote Nicky Clarke hair styling range

in the capital. Lesley Clarke, co-founder and CEO of Nicky Clarke, said: Appointing a London-based PR agency ...

Consumer: Sports bra shows some real panache

of coverage across national, regional, consumer and online titles, including BBC Radio 2, the London Evening ...

Unilever tops 2012 Marketing Society Awards nominations

." The awards ceremony will be held on Monday, 11 June 2012, at the London Hilton on Park Lane, London ... Benecol (Johnson Johnson) Sense Worldwide Bepanthen (Bayer) JWT Transport for London Honda UK Crayon London/Walk a Mile Radio Advertising Bureau RadioCentre The Halifax (Lloyds Banking Group ...

Sports organisations must prepare for post-Olympic sponsorship, says LTA boss

in light of concern expressed in some quarters that once the London 2012 Olympics are over, brands could ... that although the impact of the London 2012 games could not be predicted, organisations needed to be prepared ...

VIDEO: Launch of the M&S 'Shwopping' campaign

brightcove.createExperiences(); The campaign will be spearheaded by a television spot starring Lumley and is designed to change consumer's behaviour and encourage customers to recycle unwanted clothing. At the event in East London, Sharp told ...

M&S launches recycling initiative fronted by Joanna Lumley

ethical and eco ambassador. The Shwopping initiative is being launched today (26 April), in East London ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.