Twitter in agency hunt to boost consumer appeal
29 May 2012 | by Sara Luker
in the UK Twitter opened its London office in June 2011 and now employs 30 people. More ...
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Tria Beauty appoints UM London to £1m media account
30 May 2012 | by Maisie McCabe
Tria Beauty, the home laser-hair-remover manufacturer, has appointed UM London to its £1m strategic...The US-based company entered the UK last year and has appointed UM London ahead of a multimedia ... -media partnerships. UM London was appointed to the business without a pitch. There was no incumbent, as Tria ... by UM London will be print ads due to break in June. Russell Place, chief strategy officer at UM ...
Omega unveils Start Me Up Olympic drive
29 May 2012 | by John Reynolds
Omega, the official timekeeper for London 2012, today (29 May) launches its global Olympics TV ad..., and we are very happy with the result. "The Rolling Stones are the definitive London band and we ... ." The London 2012 Olympics marks the 25th time that Omega has been the official Olympic timekeeper. However, its sponsorship of London 2012 has not been without a hitch. An Omega digital clock built ...
Campaign Viral Chart: Nike interactive ad nets first place
25 May 2012 | by Ben Hall
. 1. Nike 'my time is now' by Wieden Kennedy London 585,286 shares this week All time: 624 ...
Expedia hires Fleishman-Hillard after European consolidation review
24 May 2012 | by Sara Luker
working closely with the European comms team based in Expedia s European headquarters in London ... -Hillard in London, said: There's a huge, renewed momentum behind them as a brand and in terms of innovation. We ...
Digital: Nomophobia drives SecurEnvoy sales
24 May 2012 | by John Owens
countries, with broadcast hits on LBC London and CBS New York. There were more than 400 mentions ...
British Olympic legends to boost Sega London 2012 game
24 May 2012 | by Hannah Crown
Seventy Seven PR will call on British Olympic legends to promote Sega's official London 2012 video...The agency will promote London 2012 - The Official Video Game of the Olympic Games in a creative campaign drawing on Olympic greats including decathlon champ Daley Thompson and 400m runner Derek Redmond. The agency's campaign, called Olympic Moments, will see Olympians past, present and future recreating ...
Bite's Tom Berry makes move to Fleishman-Hillard
24 May 2012 | by Sara Luker
practice in London....Tom Berry will leave his post to become head of tech at F-H, as well as a director and partner. He joins on 2 July and will report to London MD Richard Kanareck. Berry replaces Tamara Millard-Beer, who has returned from maternity leave in a part-time role. In separate tech news, Weber ...
Beckham channels Beethoven in Samsung viral campaign
23 May 2012 | by Matthew Chapman
, including the Galaxy Note, in the Olympic Village and throughout London for the duration of the London 2012 ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
