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In the political crossfire

that it could even 'delay the appropriate action being taken'. There is, however, more of a grey area where ...

Direct marketing and sales promotion leagues 2010

. Chairman Peter Thompson, managing director Nick Hoadley. Subsidiary Grey. DM 20%, SP 20%, other 60 ...

Brand Health Check: Champagne

the Grey Goose vodka success story with its premium positioning would be a great place to start. Play ...

Profile: Turning geek into brand chic

strategist' than 'gung-ho general'. He is prone to the politician's tendency to opt for shades-of-grey ...

The week in marketing

Country Life has launched its latest TV ad starring Sex Pistols frontman John Lydon as it aims to increase market share and brand awareness. The butter brand returns to TV this month with a continuation of its 'Great British Butter' drive, by Grey London. After Lydon's first appearance in its ads this year ...

The week in marketing

. The spot is the first for Samsung by Grey London and carries the strapline 'Impatience is a virtue'. The ad ...

The week in marketing

'. The words, written in dark-grey on a black background, are intended to be difficult to decipher to emphasise ...

Livingetc to add paint line

. The Livingetc range will comprise 24 colours, with product names including Editor's Grey, Wasabi, Rush Hour ...

The week in marketing

is investing £2.5m in a TV campaign for its high-street weekly fashion magazine Look. The push, created by Grey ...

Digital choice: Marie Stopes

I'm 38, married, have a small child and rapidly greying hair, yet I was asked to review 'Be frisky

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.