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SEAT looks to make 'virtue' of Spanish origins with new strategy

The Volkswagen-owned marque has hired WPP agencies Grey London and Possible Worldwide to its European account in an attempt to replicate the marketing success of sister brands VW, Audi and Skoda. SEAT s latest Enjoyneering brand positioning promotes the benefits of its Spanish design and German ...

Why we're loving: Vicky Maguire [GALLERY]

A collection of work from Vicky Maguire during her time at both Grey and Wieden & Kennedy

My Media World: Steve Cox

... It would be with someone doing a job like this one, only with a few more languages and fewer grey hairs. ...

Private View: Jon Williams and Paul Rees

Grey's Jon Williams and Q editor Paul Rees assess ads for Kronenbourg 1664, Credit Suisse, Kaiser...Creative Jon Williams Chief digital officer, Grey So this week is the slow dawn of realisation. The big hangover. Literal and metaphorical. Some of you have crawled back from La Croisette, nursing a sclerotic liver and a deep sense of regret. Some of you will just have dissected the winners ...

Trading places: this week's people moves

Grey London rejigs its management, Tim Lindsay joins D&AD and Skype unceremoniously axes a swathe...Advertising Grey London has promoted Ivan Palmer and Craig Morgan to the agency ... known as Wildfire and is now majority owned by Grey. Morgan, a former managing partner at Elvis and the client services director at Tribal DDB , is the digital director at Grey. Chris Hirst , the chief ...

Adwatch (15 June): Top 20 recall - Is Autoglass's campaign transparent?

=) Tesco The Red Brick Road/ Initiative 28 13= ( ) Pirinase Grey ...

Renault 'kiss my glass' by Publicis London

The ad shows a sharp white Megane Coupe-Cabriolet against a grey background accompanied by the headline "Rain. Kiss my Glass." to demonstrate that even when the car's roof is raised it feels as though it is down. The work was art directed by Robert Amstell and written by Matthew Lancod. The campaign ...

Private View: Nils Leonard and Tony Quinn

Creative Nils Leonard Executive creative director, Grey London "This ad is Godzilla, I am Japan. Boom." "Fuck this ad, he looks like Howard from the Halifax ads." These are two YouTube comments on an ad we recently made. Good or bad, it's all real, happening now, and it's powerful ...

Audi blazes trail with UK internet-TV advertising first

out a global campaign highlighting the features of its Bravia range. A TV ad, by Grey London, tells ...

Adwatch (30 March) - Top 20 recall: Is the new Lexus ad making a big noise?

Grey Copenhagen/Vizeum 24 11= ( ) Citro n DS3 Euro RSCG London/OMD UK 24 ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.