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Jordans & Ryvita calls £6m advertising pitch

Grey London, the incumbent, has declined to repitch for the account, ending its two ... 2009 and added the digital and social media business last year. Grey was subsequently appointed ... of love, life and toppings over their lunch. Fern Britton appeared in a previous campaign. Grey ...

Adwatch (May 23) Top 20 recall: Walt Disney World Resorts

7= ( ) Ginsters Grey London/Starcom 33 7= ( ) Weetabix Golden Syrup ... Grey London/Starcom 24 16 -4 Kellogg's Coco Pops Leo Burnett/Carat 23 ...

Ketel One in search for creative agency

Recent advertising has been handled by Grey New York, which picked up the global account in 2009 after a contest against M C Saatchi, Wieden Kennedy and Kirshenbaum Bond Senecal Partners. At the time, global media spend was estimated to be $25 million. However, the brand, which is a joint ...

High times for booming energy-drinks sector

as an untapped opportunity. 'Boomers are not these grey-haired, Werther's Original-eating, genteel people ...

Lucozade Sport 'Ashley Young' by Grey London

The TV ad features the Manchester United star Ashley Young training and playing football. Created by Grey London, the campaign aims to reinforce the brand s strapline, "Faster. Stronger. For longer", to promote Lucozade Sport. A series of sporting profiles also appear in print and long ...

Starbucks marketer Ian Cranna on changes at the coffee chain

is less personal these days. You get up, get on the Tube, and there's a grey sea of faces, and then you come to Starbucks, the grey turns to colour, the baristas smile, say "hi", and know who you are ...

Greene King 'crafted for the moment' by Grey London

Grey London has created a TV campaign for Greene King, its first work for the brand since picking

Butterkist hands ad duties to BMB

The popcorn brand, which is owned by Tangerine Confectionery and previously worked with Grey, has hired BMB to work on a relaunch. BMB s first work for Butterkist, which will promote new flavour variants and products, is expected to run later this year. The agency will also work across a number ...

Waitrose launches Easter ad starring 10-year-old 'Heston'

The 30-second execution, created by Bogle Bartle Hegarty (BBH), will feature the celebrity chef reminiscing about his childhood to push the supermarket's Earl Grey and Mandarin Hot Cross Buns. The TV ad ... of hundreds of other applicants. Waitrose's hot cross buns are soaked in Earl Grey tea and contain ...

Waitrose 'Heston's Earl Grey and mandarin hot cross buns' by BBH

The Waitrose Easter campaign features a very young Heston Blumenthal and promotes his special brand of hot cross buns.

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.