31 May 2012
| by Ben Hall
from McEwan on social media in our story earlier this week about how Innocent topped the latest Social ...
31 May 2012
| by Nicola Clark
the dark side of social media, writes Nicola Clark....The research director of a media agency once explained away statistics showing that a growing ...
people today face the additional challenge of the social-media minefield.
For this generation ...
to help stamp out this terrible scourge of social media.
THE UPSHOT
WHAT MARKETERS SHOULD KNOW ...
31 May 2012
| by Alex Brownsell
on social media marketing, click here . ...
30 May 2012
| by Mike Fletcher
Monday
Android phone alarm wakes me in Madrid. I'm there to visit User Care Team. Having had an iPad, iPhone, Kindle and every variant in between, I've finally settled on Android, Mac and Kindle as my primary kit of choice.
I use my Mac to open Yammer, the enterprise social media site we use ...
30 May 2012
| by Matthew Chapman
-enabled devices.
TJ Kang, senior vice-president of Samsung Electronics' Media Solution Center, said: "With ...
30 May 2012
| by Sarah Shearman
, radio sponsorship on Capital FM and Heart FM, with media planning handled by Mindshare.
Kleenex rolled out a similar social media campaign, to provide hay fever sufferers with expert medical advice via ...
30 May 2012
| by Dan Pearce
.43bn people use social media as part of their everyday life. Everyone reading this has an email address. Just as many will have a Facebook or Twitter account.
Whether through social media, or good old ...
29 May 2012
| by Matthew Chapman
, LG social media marketing manager, said: "The L-Series is all about accessible style.
"With ...
29 May 2012
| by Gordon MacMillan
brands and their use of social media, beating Starbucks into second place....nominated brands. These were then scored by social-media monitoring firm Brandwatch and a panel of industry ...
continued investment in social media and the strong showing of FMCG brands overall. Last year, the smoothies ...
. It naturally extended into digital and social media as the channels evolved.' Other brands that made the top ...
28 May 2012
| by Loulla-Mae Eleftheriou-Smith
by negotiating content sponsorships with media giants Viacom and News Corporation, which will help it connect