31 May 2012
Euro RSCG London joins the creative league at number seven with its Santander win. In media...Each week, Campaign publishes the agency new-business leagues across the creative and media sectors.
The attached tables rank agencies according to how much business they bring in as well as any accounts they lose.
They show the cumulative totals for new-business wins during the year, but a look ...
31 May 2012
| by Maisie McCabe
director at Kantar and was also the managing director of AGB Nielsen Media Research.
However, his most high-profile media position was as the managing director of the RAB, a job he held for 12 years until ...
Bampfylde.
Barb provides the TV audience figures used by media agencies when trading and, in the summer ...
30 May 2012
| by Loulla-Mae Eleftheriou-Smith
.
This then became pulled into the Department for Culture, Media and Sport's (DCMS) 'Great' campaign, which gave a ...
30 May 2012
| by Arif Durrani and Ben Hall
to the high level of complaince with the rules by advertisers, agencies and media owners, considering that we ...
29 May 2012
| by Rosie Merrell
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Recent Outdoor Media Centre research has found that out of home advertising has the ability to influence ...
media.
Its ability to raise awareness and key placement location of shopping centres themselves can ...
29 May 2012
| by Stuart Knapman
to nearly eight in ten (78%) in Virgin Media homes.
But the extent to which audiences want to control ...
Sky and Virgin Media.
To date, 3D lacks the wide consumer appeal of other technologies, with 3 ...
28 May 2012
| by Daniel Farey-Jones
Richard Desmond's Northern & Shell media empire is set to report 2011 post-tax profits of £40.2m
28 May 2012
| by John Stoneman and Denise Turner
, InMobi, and Denise Turner, head of intelligence, MPG Media Contacts....and media planners to better reach audiences and gain insight into the role that these devices play ...
ever before, and how consumers use these devices to access media is enlightening for marketers and planners.
How media is consumed
Tablet and smartphone users are the keenest consumers of media ...
25 May 2012
| by Kantar Media
of saving it has fallen by 6% since 2007, according to Kantar Media's Youth TGI study....they are into and positive about, but also what form their concerns and worries take.
Latest insight from Kantar Media ...
fallen to 24%. This is perhaps reflective of how the media focus in recent years has been on people ...
success on their own merits have remained largely high and constant.
Kantar Media ...
24 May 2012
she stays in safe hands .
The ad is already picking up a lot of social-media shares ...