04 Apr 2012
| by Gareth James, Executive creative director, TMW
cases, fairy tales warm the heart for their ability both to delight and terrify.
The Guardian's first ...
technologies have transformed the delivery of news. This ad is The Guardian's attempt to jump into the middle ...
to my face. I found it reminiscent of a Charlie Brooker drama with a nice nod to The Guardian's 'Points ...
15 Mar 2012
Anne Cassidy is entranced by Bartle Bogle Hegarty's "The Three Little Pigs" for The Guardian:..."This has been the first obvious awards contender out of the UK so far this year. Made by Campaign's Agency of the Year for Campaign's Medium of the Year, it cleverly uses a simple tale to show how The Guardian handles the complexities of modern journalism." The ad was created by Matt Fitch and Mark Lewis ...
29 Feb 2012
The Guardian has launched a brand campaign to showcase its open journalism and multiplatform...The TV, digital and print work is the first by Bartle Bogle Hegarty.
The TV ad aims to illustrate The Guardian s new model of journalism through an ironic retelling of The Three Little Pigs fairy ...
picture", was first used in the "points of view" Guardian campaign in 1986. ...
06 Jan 2011
Guardian News & Media has launched a TV ad as part of a new year campaign for its Guardian
05 Jan 2011
| by Sara Kimberley
Guardian News & Media (GNM) is launching a TV ad by Wieden & Kennedy London today (5 January...-on-demand, in-paper, online and outdoor, to promote the Guardian and The Observer 68-page "Get fit for free" guide.
The Guardian and Observer supplement includes a 36-page guide to mediation, a 24-page guide ...
01 Jun 2010
Wieden & Kennedy London has created an integrated advertising campaign to promote The Guardian...includes an animated TV spot which aims to show that the football can be enjoyed anywhere. The Guardian ...
01 Jun 2010
| by Arif Durrani
Guardian News & Media has launched an integrated advertising campaign to promote The Guardian...The Guardian and Observer will be producing World Cup guides, wall-charts, match day programmes ...
and digital channels which will also run on guardian.co.uk . The spot aims to convey how the world can ...
. The voiceover has been provided by Guardian Football Podcast presenter James Richardson. Richard Furness, head ...
07 Oct 2009
Wieden & Kennedy London has launched a new TV spot to support its print work for the Guardian
22 May 2009
The director Paul Weiland cites the Guardian's "points of view" commercial as the best he ever made...Shot in black and white and with no soundtrack, the spot will always be remembered not only as an enhancement of the Guardian s reputation as an open-minded newspaper but as a powerful demonstration of the dangers of bias. ...