Guardian 'start happy' by Wieden+Kennedy London
06 Jan 2011
Guardian News & Media has launched a TV ad as part of a new year campaign for its Guardian
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The Guardian has launched a brand campaign to showcase its open journalism and multiplatform...The TV, digital and print work is the first by Bartle Bogle Hegarty. The TV ad aims to illustrate The Guardian s new model of journalism through an ironic retelling of The Three Little Pigs fairy ... picture", was first used in the "points of view" Guardian campaign in 1986. ...
Guardian News & Media has launched a TV ad as part of a new year campaign for its Guardian
Wieden & Kennedy London has created an integrated advertising campaign to promote The Guardian...includes an animated TV spot which aims to show that the football can be enjoyed anywhere. The Guardian ...
Wieden & Kennedy London has unveiled a new print campaign to promote the Guardian and Observer
Wieden & Kennedy London has launched a new TV spot to support its print work for the Guardian
The Guardian is giving away a series of classic comics with the paper and is promoting the offer
Wieden & Kennedy London has launched a collage-style print campaign promoting The Guardian's range...The posters promote the range of podcasts available at guardian.co.uk/audio through colourful images related to the content of the various podcasts such as Media Talk and Film Weekly. ...
The director Paul Weiland cites the Guardian's "points of view" commercial as the best he ever made...Shot in black and white and with no soundtrack, the spot will always be remembered not only as an enhancement of the Guardian s reputation as an open-minded newspaper but as a powerful demonstration of the dangers of bias. ...
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