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Spotify takes the plaudits in the latest IPA Online Media Owner survey

Facebook (proactivity) and Specific Media (regular contact). Both IPC and The Guardian have seen ...

Campaign Viral Chart: Angry Birds burst in but Kony keeps spreading

the chart into fourth place with an uplift of almost 20,000 shares from last week. The Guardian's "three ... 10. Guardian 'three little pigs' by BBH London 6,169 shares this week All time: 44,742 shares ...

Campaign Viral Chart: Film plea for warlord's arrest goes stratospheric

position, The Guardian's "three little pigs" by Bartle Bogle Hegarty London entered the chart in sixth ... ,624 6. Guardian 'three little pigs' by BBH London 35,297 shares this week All time: 41,086 shares ...

Man City's digital growth faster than other big clubs, claims exec

Speaking at today's Media Guardian Changing Advertising Summit on data and consumer profiling, Ayers claimed his club was catching up to rivals such as Manchester United and Chelsea, by building up its use of loyalty and digital channels. Ayers said football clubs and other sporting institutions ...

American Express signs deals with Guardian, LoveFilm and Spotify

American Express has teamed up with Spotify, The Guardian and LoveFilm as content partners...experience. Neo@Ogilvy, American Express s digital media agency, worked closely with Spotify, The Guardian ...

Last-minute digital surge for Labour as Brown is hit on YouTube

The speech at the Citizens UK, the movement of trade unions, religious groups and community organisers, was described by The Guardian as "utterly compelling" and "barnstorming". The video is currently the "most viewed" video on YouTube in the UK video with almost 90,000 views and the second ...

 

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.