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Starbucks gets friendly with animated spot

, Independent, Guardian, i, Evening Standard, and City AM Follow Daniel Farey-Jones on Twitter ...

Tropicana to focus on provenance of its range in latest ads

The push, created by DDB UK, launches next week and runs until December. It will feature a TV ad, supported by sponsorship activity around food programming on Channel 4 and UKTV channels. Meanwhile, digital activity will include a year-long partnership with The Guardian's website. The ads aim ...

Tropicana partners with Guardian website for 'good news'

Tropicana, the juice brand, has partnered with the Guardian website to create a co-branded section...The Good News Guardian section launches this week and will feature only positive stories from www.guardian.co.uk . The "positive" content will also be featured on the Daily Rays section of the Tropicana Breakfast Club site ... know they already absorb and enjoy". Both the Guardian.co.uk and Channel4 deals were negotiated ...

And in the real world...Toyota, Carphone Warehouse, Britvic, BA and more

: The Guardian British Airways is being forced to raise fresh capital to shore up its shrinking cash resources ...

And in the real world... Innocent, radio reforms, British Airways, Nissan and more

of 2010, a new report by the British Chamber of Commerce has said. Source: The Guardian Sir Colin ...

Coca-Cola backs green CSR initiative 'Let's get together' with two films

the Guardian's environment page. ...

Media: Things we like

Weekly We're big fans of The Guardian's weekly football podcast (more often than not it even comes out ... by the football pundit James Richardson, backed by various Guardian football writers. Mousebreaker.com relaunch ...

The Work: Graduate Work - UK

." THE GUARDIAN - WIEDEN KENNEDY GRADUATE CREATIVES CREDITS Project: Guide to Wine Client: Marc Sands, director of marketing, Guardian News Media Brief: Inspire people to pick up The Guardian Observer ...

The week in marketing: 10 September 2008

.com. Nationals hike prices The Daily Telegraph and The Guardian joined The Times in increasing their cover ... . The Guardian put up the price of its Saturday edition from 1.50 to 1.60; its weekday price remains 80p ...

Thrift usurps green at top of the new consumer agenda

food have slowed as consumers defect to discount grocers. In addition, a recent Guardian/ICM poll also ...

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