PR hits back at press criticism
11 May 2012 | by John Owens
**PRCA CEO Francis Ingham; ***PRWeek, 27 April; **** The Guardian. ...
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Andy Coulson brought focus on Cameron's 'sofa government' at Leveson
11 May 2012 | by Matt Cartmell
problem. The Guardian s columnist Roy Greenslade said that Coulson played it brilliantly yesterday ...
The Guardian reviews direct marketing account
10 May 2012 | by Sara Kimberley
Guardian News & Media is reviewing the direct marketing account for The Guardian....The review follows The Guardian s investment in a new direct marketing team that is responsible for maintaining and building the newspaper s relationship with its readers. It has contacted agencies directly. MRM Meteorite currently handles The Guardian s strategic planning, subscriber products, subscriber ...
Guardian News & Media racks up nominations for AOP's 2012 Awards
10 May 2012 | by Sarah Shearman
Guardian News & Media has secured 17 nominations for this year's annual Association of Online...sales team last year, is up for the award again and faces competition from Future, Glam Media, Guardian ... magazine portfolio on Apple Newsstand - Future Guardian iPad Edition - Guardian News Media Four ... Street - Shortlist Media Editorial Team - Business 2012 Farmers Guardian - Briefing Media ...
Apple, Google, Microsoft: Whose PR approach is the most effective?
10 May 2012 | by Charles Arthur
The Guardian's technology editor Charles Arthur gives his opinion on the different PR strategies...and Brin give the occasional high-profile interview (Brin recently with The Guardian, Page to Businessweek ...
Iain Anderson: Lobbying's open book
10 May 2012 | by Matt Cartmell
, The Sunday Telegraph and The Guardian 1988 Part-time researcher for Henry Bellingham MP TIPS FROM ...
Can social-media slip-ups have a lasting effect on a brand? The Marketing Society Forum
10 May 2012
storm. As a minimum precaution, every brand should have a socialmedia policy and content guardians ...
PPA Conference: Tim Brooks on The Times 'paywall failure' and Mail's 'world success'
09 May 2012 | by Arif Durrani
", according to former Guardian leader, Tim Brooks.
PPA Conference: Tim Brooks on the new found optimism for professional publishers
09 May 2012 | by Arif Durrani
Tim Brooks, the former managing director of Guardian News & Media, identifies a new sense
PR industry bodies hit back at fresh criticism
09 May 2012 | by John Owens
Ingham; ***PRWeek, 27 April; **** The Guardian ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
