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NEWS: Dulux launches dollars 50m global pitch

. It is understood to be keen to appoint an agency network to act as a brand guardian , which may see the famous ...

INTERACTIVE: BEHIND THE HYPE/INTERNET RATECARDS; Can Internet publications justify their ad ratecard prices?

magazines. pounds 300 for sponsors index. pounds 2,000 for index to each magazine sector. Guardian Media Group: Go2 Recruitment ads are free for Guardian OnLine advertisers. The group is currently ...

The highs and lows of 1995’

go...the Guardian falls out with Wired...the ASA raps charities for inaccuracy... DMB s agencies ... by the Guardian... Quentin Tarantino joins Tony Kaye, but does he?...Hype art is everywhere...Tony Kaye s giant ... Mike Moore joins the European...Alan Rusbridger becomes editor of the Guardian...John Farrell ...

MARKETING MIX: SOAP BOX; A new neurosis: too many people seeing your ads

that other audience. Jeremy Bullmore is a non-executive director of the Guardian Media Group and WPP ...

MEDIA: MEDIA CHOICE

which appeared in London editions of the Guardian, Independent and Evening Standard at the end...Felix Pearce, media planner/buyer at Motive, chooses Harvey Nichols Xmas wrapping paper insert which appeared in London editions of the Guardian, Independent and Evening Standard at the end of November. The idea of Noddy Holder from Slade wishing us a merry Xmas on behalf of Ab Fab s favourite ...

MEDIA: BRIEFS

expected to rise by 23.3% this year. Paper profits slide The Guardian Media Group blamed ...

MEDIA: FORUM; Would newspapers benefit from joint marketing?

, the marketing director of Guardian Newspapers, says that the issue isn t as straightforward as some believe ... television as a medium. The Guardian, for instance, has more in common with Channel 4 than it does ...

MEDIA: Who’ll make the Web a main-line medium?

huge money-spinners. Certainly over at The Guardian, whose GO2 (pronounced Go To) site went live ... two hotlinks facing editorial matter for three months. * The Guardian s GO2 (GO2.guardian ...

 

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