MEDIA: Telegraph challenges ABC
19 Dec 1996 | by ANNA GRIFFITHS
,594 39,846 The Guardian 402,844 2,418 4,928 Independent ...
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ADVERTISING & PROMOTION: Lookalike ads get a kicking
19 Dec 1996 | by HARRIET MARSH
of The Guardian s revelations about MPs taking cash for questions, Neil Hamilton also secured the support of the ASA. Hamilton objected to an ad for The Guardian which showed the paper s cover on the day it branded him A liar and a cheat . Despite The Guardian s offer to substantiate its claims ...
MARKETING FOCUS: Looking back on ’96
19 Dec 1996 | by JAMES CURTIS AND KAREN DEMPSEY
s marketing had lost direction. March David Brook left his role as the Guardian Media Group s marketing ...
CAMPAIGN CRAFT: PORTFOLIO; Steve Reeves
13 Dec 1996 | by EMMA HALL
someone else talk to the actors. Reeves has already secured his first solo job - a Guardian ...
NEWS: Responsible PR is enemy of sleaze, but it must tend to its own image
13 Dec 1996 | by BERNARD INGHAM
Greer whose lobbying business has been destroyed by the cod-faxing Guardian. I then argued ...
CAMPAIGNS: award publicity; In praise of the super preachers
13 Dec 1996 | by LISA MOORE
and BBC TV News. The Independent and the Guardian sent photographers and reporters to the finals ...
CAMPAIGNS: research; Media revels in this info illness
13 Dec 1996 | by JOANNA MENDA
highlights included a cover story in the Guardian Section 2, a full page story in the Daily Mail ...
NEWS: 1996 Mad cows, fat cats and blue Pepsi
13 Dec 1996 | by KATE NICHOLAS
and former Government minister Neil Hamilton revive their ill-fated libel action against the Guardian ... against the Guardian regarding allegations that Hamilton accepted a payment of pounds 2,000 from Harrods ... their innocence despite further allegations from the Guardian. Ian Greer steps down as head of IGA and his ...
NEWS: Volsk to trial via Web
12 Dec 1996
Whitbread Beer Company is to carry out the first taste test on the Internet, inviting Net surfers to e-mail it for a free product sample. The firm is offering samples of its new vodka and koolberry drink, Volsk, on The Guardian Web site, which Whitbread sponsors. Site visitors can try ...
NEWS: Donovan to leave Guardian for PR
06 Dec 1996 | by JOHN-PIERRE JOYCE
Patrick Donovan, City editor of the Guardian, has become the latest senior journalist to join...Patrick Donovan, City editor of the Guardian, has become the latest senior journalist to join the PR fold. Donovan is due to join Citigate Communications as a director in January, although the details of his notice period with the Guardian have yet to be worked out. Reporting to Jonathan ...
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