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MEDIA: Guardian Media unifies

The Guardian Media Group has restructured its Manchester and Surrey regional newspaper divisions...The Guardian Media Group has restructured its Manchester and Surrey regional newspaper divisions into a single group called the Regional Newspaper Group. It will be headed by Ian Ashcroft, chief executive of the Manchester division. ...

MEDIA: Documentary sanctions

by The Guardian....The Independent Television Commission is deciding whether to impose a statutory sanction, in the form of a fine, on Carlton for the documentary, The Connection, which was exposed as a fake by The Guardian. ...

The consumer is not your enemy, so hold your fire

. Jeremy Bullmore is a non-executive director of the Guardian Media Group and WPP Group. ...

Media: Guardian promotion

Carolyn McCall has been appointed deputy managing director of Guardian Newspapers. She will retain...Carolyn McCall has been appointed deputy managing director of Guardian Newspapers. She will retain her current role as commercial director with board responsibility for the advertisement department, enterprise division and new-media department. ...

TELEMARKETING: Cracking the codes - Use an 0800 number and consumers will expect top service. Kate Barry looks at recent research on special-rate numbers

Forte) or 0800 28 28 20 (Guardian Direct) will see not just their response rates, but their business ...

MARKETING MIX: Would you mind repeating that?

t notice. Columnists who write advertising columns for The Guardian using large chunks of identical copy...t notice. Columnists who write advertising columns for The Guardian using large chunks of identical copy ... . Mix wondered first of all whether we had double vision, but samples from his Guardian column ... . In fairness, the Guardian column does include a bit about Gillette s new Mach 3 ad, which wasn t mentioned ...

MARKETING MIX: That was the week that was

at pounds 248m; The Guardian starts a circulation drive after losing 25,000 readers as rival ...

MEDIA: United tops UK media

513.4 Guardian Media Group 326.0 IPC *325.0 * 1996 ...

MEDIA: Fantastic journeys - UK travellers are more independent and enjoying exotic trips in greater numbers. Andy Fry looks at how travel media is adapting

of The Daily Telegraph, The Sunday Times, The Guardian and The Observer all carry stand-alone travel ...

NEW MEDIA: Guardian developments

The Guardian Unlimited, the newspaper s internet brand, plans to launch an entertainment site...The Guardian Unlimited, the newspaper s internet brand, plans to launch an entertainment site called Work Unlimited. The site will focus on the light-hearted side of work, such as office romances ... from The Guardian s current web site, located at www.guardian.co.uk. ...

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