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LIVE ISSUE/BUPA: Bupa seeks personal touch from smaller agency - The medical insurer aims to adopt product-led ads, Francesca Newland finds

the number two private medical insurer, PPP, is narrowing. Since PPP was acquired by Guardian Royal ...

Stop Press

Guardian Royal Exchange has appointed Simon Rhodes to the newly created role of UK marketing...Guardian Royal Exchange has appointed Simon Rhodes to the newly created role of UK marketing director for both its insurance brands and those of PPP Healthcare, which the company acquired earlier this year. Rhodes will report to Peter Owen, who has also been promoted to the new role of group ...

NTL seeks interactive TV tie-ups

of which, including British Airways, The Guardian, Alliance As the first company to launch ...

STOP PRESS

Lloyds TSB Group is consolidating the media buying account for its Lloyds TSB and Cheltenham creative work. RAC Insurance Direct, part of Guardian Royal Exchange, is offering RAC customers personal loans of over pounds 10,000, and is planning to offer travel insurance. It currently offers its ...

PUBLIC RELATIONS: Same savings greater interest - PR campaigns have managed to make personal finance a lot more appealing. Robert Gray reports

.55 Observer 123 4.22 10.25 Guardian 122 4 ...

FOR THE RECORD

and former media editor of the Guardian, is understood to be in discussions about a future role within the Guardian Media Group. ...

CAMPAIGNS: LAUNCH PR - Bank shows its dress sense

in the Independent, the Guardian and the Daily Mail. Regional interest was drummed up by press statements ...

MEDIA: FOR THE RECORD

it can offer advertisers a target audience comprising 82.3 per cent ABC1s. The Guardian ...

FH for Guardian Royal Exchange

Fishburn Hedges has won a six-way pitch to build brand awareness for insurance group Guardian...Fishburn Hedges has won a six-way pitch to build brand awareness for insurance group Guardian ... Rogerson also pitched for the account, worth a six-figure fee. Dewe Rogerson has handled Guardian ... Hedges will work alongside Guardian Royal Exchange s recently appointed advertising agency, BMP DDB ...

MEDIA: IN BRIEF - OFT to investigateTimes titles

Telegraph and the Guardian that its price cuts are predatory....News International has been asked to provide detailed financial information about the Times and Sunday Times to the Office of Fair Trading. The move follows complaints from the Independent, Daily Telegraph and the Guardian that its price cuts are predatory. ...

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