03 Dec 1998
| by KATE BARRY
Forte) or 0800
28 28 20 (Guardian Direct) will see not just their response rates, but
their business ...
20 Nov 1998
| by ELEANOR TRICKETT
.
This means that advertisers such as Guardian Direct, the AA and Forte
Hotels would have to change ...
Guardian
Direct plays on its owl emblem with 0800 28 28 20.
The alliance claims that Oftel has ...
19 Nov 1998
| by IAN DARBY
Guardian Royal Exchange has appointed Simon Rhodes to the newly
created role of UK marketing...Guardian Royal Exchange has appointed Simon Rhodes to the newly
created role of UK marketing director for both its insurance brands and
those of PPP Healthcare, which the company acquired earlier this year.
Rhodes will report to Peter Owen, who has also been promoted to the new
role of group ...
06 Nov 1998
| by MICHELE MARTIN
.
The Guardian and Independent both carried the ads. Marketing
David Isaacs, the marketing director ...
08 Oct 1998
| by STEVE BELL
Lloyds TSB Group is consolidating the media buying account for its
Lloyds TSB and Cheltenham creative work.
RAC Insurance Direct, part of Guardian Royal Exchange, is offering RAC
customers personal loans of over pounds 10,000, and is planning to offer
travel insurance. It currently offers its ...
25 Sep 1998
| by Our Parliamentary correspondent
s BSkyB and Mediaset s Italian network. A
French partner may also be sought. - The Guardian
BT ...
04 Sep 1998
| by ALASDAIR REID
and former media editor of the Guardian, is understood to be in
discussions about a future role within the Guardian Media Group.
...
21 Aug 1998
| by ALASDAIR REID
it can offer
advertisers a target audience comprising 82.3 per cent ABC1s.
The Guardian ...
31 Jul 1998
| by JOHN TYLEE
Roger Alton, features editor of the Guardian, has been appointed
editor of the Observer. He has...Roger Alton, features editor of the Guardian, has been appointed
editor of the Observer. He has worked for the Guardian for 24 years and
takes up his new role immediately. Will Hutton, editor of the Observer
for the past two- and-a-half years, becomes editor-in-chief of the
Sunday newspaper ...
10 Jul 1998
| by DOMINIC MILLS
and multimedia services, Talking Pages and now
the Guardian - a magnificent achievement.
Lest this seems ...